255 - Designing A Top Tier Workshop — with Rob Fitzpatrick

The Futur with Chris Do

The Futur

Arts, Education, Marketing, Design, Business, Self-improvement

4.9 • 998 Ratings

🗓️ 23 August 2023

⏱️ 103 minutes

🔗️ Recording | iTunes | RSS

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Summary

Have you ever considered creating a workshop to teach others? Not just a single lecture that you’re going to give once, but a workshop you can teach in different situations, over and over again? Buckle up, because Rob Fitzpatrick, co-author of The Workshop Survival Guide, is here to talk to Chris about the in’s and out’s of designing a great workshop, and why it’s so important to treat it as your product. Rob shares some of the things he did wrong in his early workshop attempts, the iterations that led to his success, and what keeps an audience activated and engaged. This is a meaty, super sized conversation, because Rob has so many pearls of wisdom to share. A smooth running, educational, and engaging workshop is an art form, and this conversation will give you direct and actionable advice to make it look like you’ve been doing this for years. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	a workshop takes so much time to create that you do not want to run it once.
0:04.4	It is a product and when you get a good workshop it is productized and you're going to
0:08.5	run it over and over and over and that's where you get the profit from these things.
0:12.3	Like designing a one day workshop might take you
0:15.1	the better part of a month if you're really like high stakes
0:17.8	trying to do it seriously.
0:19.1	But then once you've done it,
0:20.1	you can charge a high rate
0:21.4	and you can sell the same workshop over and over and over to the right type of people. I'm going to do. nearly 30 years into my business over 15 years teaching at private art schools nine years making
0:53.4	content online I'm on a quest to becoming the best teacher I can be especially
0:57.8	this year something's gotten into me and all of this will make a lot more sense in about two seconds because my next
1:04.9	guest wrote this book the Workshop Survival Guide along with this co-author
1:08.8	Devon Hunt. Rob first of all welcome to the. For those who don't know who you are,
1:13.6	can you introduce yourself and tell us a few relevant facts
1:17.2	as to why we should listen to you?
1:19.6	Yeah, hey, I'm Rob.
1:21.0	I'm a programmer, my background's in game design. I really wanted to make board games, video games, stuff like that, but I caught the startup bug and I went through Y-combinator in 2007 as part of their fifth batch. Longs some great companies, Dropbox, song kick,
1:34.1	a lot of killer companies were in that batch.
1:36.4	And we ran that business for four years.
1:40.6	And I was like, man, this just isn't for me.
1:42.4	You know, we'd raise the funding, we had some big customers, like Sony,
1:45.2	M TV, we'd like, we were in the press, and I was like,
	...

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