245 - 5 Core Business Principles, Part 1

The Futur with Chris Do

The Futur

Arts, Education, Marketing, Design, Business, Self-improvement

4.9 • 998 Ratings

🗓️ 14 June 2023

⏱️ 79 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

For much of human history, mankind didn’t have very much in the way of resources. If there was food to eat, we ate it, and we would eat as much as we could, because we didn’t know when our next meal was going to come. Fast forward to the 21st century, and we have an abundance of food and mass produced goods which gives us choice. With this multitude of options, we start to ask ourselves “Why do we choose one over the other?”. Why do people buy? What are the core, psychological elements that get people to choose one brand over the other? In the first episode of a multi part series, Chris is joined by Mo Ismail for a masterclass in the 5 Core Essentials of Business. They’re going to talk about what it means to “decrease the pain, and increase the gain” for a client, so you, as a seller, can provide them a bridge from their current reality to their desired reality. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0	I'm going to be doing a deep dive with the one and only Chris Doe about what he believes to be the five core essentials that you must master to grow your freelance business, especially if you're creative. Let's jump right into it. I'm going to do. All right now I've had the privilege of kind of hearing variations of you teaching these concepts Chris but I don't think I've ever heard you discuss them all in one go
0:46.4	You're usually doing it in like this marathon seven to eight hour workshop
0:50.5	So I'm kind of excited to kind of give the audience a sneak peek to this.
0:54.4	Let me provide some context first as to why we're talking about this.
0:59.2	It's been two and a half years going on three years when we haven't been able to be around people and I do a lot of Zoom calls and there's as everybody knows it's not a news flash for anyone.
1:09.1	There's Zoom fatigue this is a real thing.
1:13.0	Despite me being an introvert and not liking to be around large groups of people,
1:17.0	I also don't find it energizing to do Zoom calls, speaking to a computer screen,
1:22.0	and getting no feedback.
1:23.0	So what people don't understand is having taught for over 15 years,
1:26.0	the magic of teaching is that you reciting what you said.
1:30.0	It's about seeing where people get stuck and helping them to get unstuck.
1:34.3	So I've had this desire and it's been building up for the last three years and so I took the opportunity
1:38.3	to start hosting workshops and this is something I want to continue doing.
1:42.1	For my own personal growth, but also to help people grow.
1:45.0	And something that my friend and former mentor Jose used to say to me is the best way to learn is to teach, which was a little confusing to me because
1:57.5	say you want to learn how to do web design. Are you telling me I need to teach web design to learn web design?
2:03.3	Well, kind of sort of yes.
2:05.4	So if you want to be better at whatever it is that you're doing,
2:08.8	that could be strategic, communication, teaching, pricing, what you need to do is you need to teach it to someone.
2:16.2	Why would I say that?
2:17.8	Seems very, very counterintuitive, just hang in there with me.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from The Futur, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of The Futur and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.