216. From NFL Athlete To Fitness Empire - With John Madsen
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.9 • 670 Ratings
🗓️ 1 April 2021
⏱️ 60 minutes
🧾️ Download transcript
Summary
Imagine wanting to be one thing your entire life, have everyone doubt you, put it all the blood, sweat, tears, and to finally… be on the doorstep of being a first round pick in the NFL draft… to only get injured right before and go undrafted, losing millions. And that's just the very start to this man's journey.
John Madsen is a former NFL tight end walk-on, playing for the Browns and Lions, who has now built what can only be called a fitness empire with his Athletic AF CEO program and is a sought after coach for high-performance individuals and executive teams how to AUTOMATE CHAMPIONSHIP BEHAVIOR to get CHAMPIONSHIP RESULTS.
We go so deep into what it takes to grow a business so if you're not a sports fan, John has a lot to offer in this episode on ways to grow your business and why the mental side is so important.
Time Stamps:
(0:30) John Intro
(4:33) Junior High School
(11:05) From First Round to Undrafted
(14:30) Staying in the Arena
(25:23) Addicted to Adversity
(28:56) Getting Over the Price Hump
(37:00) Men and Vulnerability
(56:20) John's Podcasts
(57:20) Where to Find John
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | What's up, everyone? This is Aaron Diamond. And I'm Jordan Dugger and welcome to the fitness business |
| 0:04.0 | podcast, formerly known as Flow state of mind. The big question is this. How are online fitness |
| 0:08.9 | coaches able to build a multiple six or even a seven figure business like ours, all while getting |
| 0:13.5 | clients incredible results, escaping the nine to five and remaining massively profitable? |
| 0:18.2 | That was the question and this podcast will gave you the answers. This is the |
| 0:21.3 | fitness business podcast. |
| 0:26.6 | What's up guys? Welcome back. So in the studio, well, not actually in the studio, in the virtual |
| 0:34.1 | studio. And I'm with, man, the dude John Madsen, man. And we really appreciate |
| 0:38.6 | you joining him. I've been a big fan of what you do for a long time, especially in terms of just, |
| 0:43.1 | you know, being a man in this industry and exposing real masculinity, masculinity from a vulnerable |
| 0:49.3 | side as well. And just seeing your journey from NFL player to, you know, fitness expert and now fitness |
| 0:55.7 | marketer kind of building an empire around this. It's really, really badass, man. So I'm |
| 0:59.5 | pumped to talk to you today. Dude, I appreciate being here, man. I followed you for a while, |
| 1:04.2 | man, and excited to connect virtually. Yeah, dude, for sure. Let me give a little bit of context on you. |
| 1:09.3 | Let me hype you up here for a minute, just for anybody who hasn't heard of John. So he's sought after consultant who teaches high |
| 1:13.7 | performance individuals and executive teams how to automate championship behavior to get |
| 1:18.3 | championship results. As clientele ranges from Olympians, NFL players, MLB, corporate execs, |
| 1:23.8 | and just the ordinary dude who wants to win. And this is a really cool part of your story, man. |
| 1:29.3 | Never playing a single down of high school football. |
| 1:33.8 | You made it to the NFL and played for the University of Utah under Urban Meyer. |
| 1:37.0 | So being an Ohio State guy, like I'm kind of a fan of Urban Meyer. |
| 1:40.1 | So you run a podcast together with you and your wife. |
... |
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