meta_pixel
Tapesearch Logo
Log in
Marketing School - Digital Marketing and Online Marketing Tips

Your Website Has to Sell Before the Sales Call

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Careers, Marketing

4.6 β€’ 1.4K Ratings

πŸ—“οΈ 15 July 2026

⏱️ 18 minutes

🧾️ Download transcript

Summary

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire Neil and Eric argue the B2B website is turning into a sales rep, a proof engine that has to sell before the sales call. From there the conversation turns to investing and business economics: betting on SpaceX, treasury strategy, debt versus venture, and the mechanics of buying distressed businesses. A candid look at how operators think about risk, leverage, and where durable value gets created. Key takeaways β—ΎYour website has to sell before the sales call β—ΎDebt vs venture changes who controls the outcome β—ΎDistressed businesses can be the best entry point Chapters 00:00 Websites are becoming sales reps 02:09 Betting on SpaceX 05:53 Debt versus venture 10:49 Buying distressed businesses 𝗔𝗕𝗒𝗨𝗧 π—§π—›π—˜ π—–π—›π—”π—‘π—‘π—˜π—Ÿ Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer. πŸŽ™οΈ Learn More About the Hosts Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel

Transcript

Click on a timestamp to play from that location

0:00.0

your website needs to become a revenue agent right it's no longer just a brochure even if you

0:04.3

look at like what a year or two ago your website is like a brochure but now there's because you

0:08.5

could it can become like a revenue agent you can whatever leads it has or whatever visitors are

0:13.9

coming in maybe you can spawn lookalikes off of it whoever's visiting maybe you can figure out um

0:18.8

you can figure out how to create you know customized outbound campaigns for

0:21.5

these people right or you can like create these uh landing pages um that are customized too so i'm just like

0:27.6

why why we're going to see a lot more of it um like literally i have a loop running right now for

0:32.8

the single brain website it's running cRO tests every week and um basically i said hey raise the conversion rate by 30%. So I'll let you know in four weeks what happens, but it's actually doing it autonomously right now. Yeah, I'm curious to see the results from that. And going back to cross-herically quickly, I couldn't resist, but I had to do the math on how much they're worth based on an EBITA standpoint, I took their last quarter because it's one of their better quarters

0:55.1

and I times it by four, so assume they'll at least maintain that.

0:58.5

They're worth 1,541 times profit.

1:02.6

That's crazy.

1:03.9

Now, I myself wouldn't buy this stock.

1:06.2

And again, this is not financial advice.

1:07.8

But then again, I lost out on 54% gains over the last year. So I'd rather have the 54% gains than my logic. Yeah. Well, like, I think in this case, you just have to think about what your edge is. And do you even have an edge or not, right? Not at a thousand five hundred and forty one times profit. Yeah. And I'm looking at some stocks right now on my, my Robinhood's trying to pull up. I'm going to show you, like, well, I think one of them is like 3,000 PE or something like that. So anyway, dude, and if I take their, uh, last month's, you know, revenue and times it by four, so, you know, their run rate and, you know, take their market cap and

1:45.5

by the run rate, they're worth roughly 36.8 times profit. Hey, SpaceX is up 1.62% year to date.

1:55.8

Here, let me show you this, AXTI, and then we can move on. Wait, before, I had a really interesting investing strategy.

2:02.3

Again, I do not recommend this.

2:03.6

This is not financial advice.

2:04.7

So check this out.

2:06.1

So I told you we're a C-C-corp now, right? Did I ever tell you that? I changed from S-F-C-C-corp. I think you did, yeah. Okay, so for anyone listening, the difference between the S and a C corp is S corp, the taxes flow through on your individual returns.

2:20.0

Because I know many of you guys do not listen. listening, the difference between the S and a C corp is S corp, the taxes flow through on your

2:18.8

individual returns, because I know many of you guys do not live in the United States. So if I make

...

Transcript will be available on the free plan in 16 days. Upgrade to see the full transcript now.

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright Β© Tapesearch 2026.