If we're not doing the most important activity every single day, our business suffers, let's get to it ready. Hey, welcome to Tom Ferry Show.

Today I'm talking to you about how can you create a massive breakthrough in the number of appointments you're booking today so your business

goes through the roof in the spring market.

So I wrote down for you three things.

The number one thing, this is what I know. I call it the power of

right focus. We've all heard before that whatever you focus on expands gets

bigger. So what does that mean? If you're focusing on the drama in your life it gets bigger if you focus on

getting organized I've got to move the books from this side to that side and I got to

get everything ready and then you spend all of your time getting organized and you never make a phone call and then you go to

lunch and then your day is over.

Whatever you focus on expands.

So if I was sitting with you face to face, I'd literally show you this bullseye and I would say which one of these is taking up

your mind space we know with the farthest outer rim it's distractions it's drama

it's personal issues I hope they're not happening to you and be really clear.

If that's what's taking up all of your time, your days, your weeks, your months,

guess what happens? You're not doing deals, you're not making money and if you think the problems are hard now

Try them without money. You with me on this? So we got to spend a little more time focusing on what matters

The other mistake that a lot of people make is they spend their time focusing on what matters. The other mistake that a lot of people make is

they spend their time focusing on exactly as I just mentioned getting organized.

I hear it all the time you've been there before, okay I'm going on on

Monday, I'm gonna make up my list of all the things I need to do.

And isn't it funny when you make up that list of things to do, how infrequently on there,

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