Your business is leaving money on the table if you don’t do this...

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Chandler Bolt, Founder of selfpublishing.com

Education, Book Publishing, Traditional Publishing, How To Write A Book, How To Publish A Book, Self Publishing, Books, Business, Courses, Arts, Book Marketing

4.8 • 704 Ratings

🗓️ 4 May 2026

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Ali walks you through the exact reasons why books still matter (more than ever), and how one book led to $85K in direct income and $8M+ in total program revenue. You’ll learn how a book becomes your most powerful business card, why it converts cold leads into buyers, and how it gives you a never-ending supply of content for every platform. Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Po...

Transcript

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0:00.0	Welcome to the Self Publishing School podcast, the show for aspiring authors and writers who want to publish a book that actually builds their business and their life.
0:10.6	Every episode, you'll hear from top authors and everyday people just like you who are doing it at the highest level.
0:16.5	I'm your host, Chandler Bolt, the founder and CEO of selfpublishing.com, where we've helped over 7,000 authors write, publish, and launch their book successfully.
0:27.1	Let's get into it.
0:28.8	What if I told you that writing a book could be the most powerful marketing move that you ever make for your business?
0:35.1	Not a blog post, not another Instagram reel, not a cold
0:39.3	email campaign or a fancy funnel. I'm talking about an actual book with your name on the cover.
0:47.4	You might be wondering if books are still relevant, are people reading like they used to? Yes.
0:52.7	They're more powerful now than ever. And in this video,
0:55.8	I'm going to walk you through exactly why writing a book can change the entire trajectory of your
1:00.9	business. I'm Ali Tugwell, author success coach at self-publishing.com, and published author of
1:07.1	Word Awakening, Stop Writers Walk, and Start creating impact now. If you're a service-based
1:11.0	entrepreneur or coach and you're not leveraging a book yet, you are leaving money on the table.
1:16.6	As of this filming, I've been able to track about $85,000 of income directly related to my book,
1:23.7	Word Awakening. And this book changed my life. And the income generated by its courses and
1:29.4	programs have since generated over $8 million since its publication. So first, let's start with
1:35.3	the obvious but often overlooked truth. Perception is power. In today's online world, everyone's
1:41.9	trying to stand out. You've got freelancers, side hustlers,
1:45.1	coaches, consultants, and influencers selling miracle teas and self-proclaimed gurus popping up every 30
1:51.5	seconds on your feet. The market is noisy. So how do you rise above the noise and stand out? Simple.
1:58.4	You write a book on your topic, literally. Maybe you are up against one other
2:03.7	speaker to take the stage at a big event. When they're comparing the bios of who they're going
	...

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