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The Art of Online Business

Your Ads Are Whispering Money Secrets… Are You Listening?

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Team Building, Online Business, Outsourcing, Marketing, Facebook Ads, Business Scaling, Business, Online Marketing, Productivity, Evergreen Sales Funnels, Podcasting, Youtube, Entrepreneurship, Social Media

4.8828 Ratings

🗓️ 9 March 2026

⏱️ 5 minutes

🧾️ Download transcript

Summary

Your ads are literally telling you how to make more money — most course creators just ignore the clues. Get the 48-Hour Ad Fix Audit ‍‍ ‍‍ I share how I use message testing to see what cold audiences actually respond to and why those clicks are basically votes for what to say everywhere else in your business. Once you spot the winning angle, you can plug it into your emails, sales page, and content instead of guessing what to say next. If you’re already spending on ads, th...

Transcript

Click on a timestamp to play from that location

0:00.0

Not clickbait. If you're already running Facebook and Instagram ads as a course creator,

0:05.6

your ads are telling you the secret to making more money. You just have to know where to look

0:10.7

and then apply that in your business. And I'm going to tell you exactly what I'm doing

0:15.8

to decode this for my Facebook and Instagram ads clients so you can do it for your own business cool

0:21.2

all right great so look into your ads and this assumes that you're doing message testing

0:27.5

and all that word or phrase means is that well you do like me when i launch ads for a client i have

0:34.6

at least three different versions of ad copy and I'm pairing those with the same visual initially

0:40.3

so that the only difference between the ads is the different versions of ad copy and then after a handful of days,

0:47.3

I can see what ad copy is doing the best as evidenced by a lower cost per lead or a lower cost per sale. So now,

0:58.4

here's what I do for my client and here's what you should do for yourself to start making

1:02.6

even more money in your business. Since you've spent actual ad budget, actual dollars on ads,

1:09.3

you can see people voting, especially if you're targeting cold

1:12.9

like cold traffic, people who do not know your business, have never seen your Instagram or

1:17.9

Facebook account, have not been to your website, have not watched your videos, then they are

1:21.8

voting with their clicks. Thus, those results of what the best messaging is should be applied to the related offer inside of your business.

1:31.1

Here's what I mean. If you're running ads to a low-ticket offer and you figure out the winning messaging,

1:37.9

then you absolutely should take that line of messaging and you could even just brainstorm it or throw it into chat gbt but you should be

1:45.2

tweaking your emails that are also selling that offer organically you should be also asking chat

1:52.4

gbt if that's your brainstorming AI agent AI assistant of choice to take that winning messaging

1:59.0

and then you know given what you usually talk about on Instagram,

2:03.2

tweak your messaging and give you some new Instagram Reels scripts that you can record videos from, right?

2:09.7

You should look at your sales page or maybe you have this slow ticket offer as a tripwire, you know,

...

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