WIN Brands Group - Being Profitable is the Ultimate Leverage

The Story of a Brand Show

Ramon Vela

Business, Entrepreneurship

4.9 • 147 Ratings

🗓️ 5 February 2020

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

Working for the Tory Birch Founder's Family Office gave Kyle Widrick, an education in growing a business with other people's money but it wasn't until he joined Dylan Whitman, that he went all in both personally and financially. Today as the CEO & Founder of WIN Brands Group, he takes these past experiences and is investing and building a winning portfolio of brands.

In Part 1 of this entrepreneur feature, Kyle discusses Why working in a Family Office gives you a well rounded education, Why his bet on Shopify paid off and why it could have been bad, Why a lot of success is timing, taking a calculated risk, and having conviction, Why he chose not to raise capital for his business BVAccel and Why it would have been different had they done so, The process of selling a company, Why scaling past one hundred employees brings unique anxiety, and Why being profitable is the ultimate leverage, and much more.

Join us while Ramon Vela interviews Kyle in Part 1 of this episode and listen to him share the inside story of a brand.

For more on WIN Brands Group visit: https://www.winbg.com/

Visit our advertiser: refersion.com/cf
Visit our advertiser: https://attentivemobile.com/

Visit our Sponsor: https://www.retentionscience.com

Transcript

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0:00.0	Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce
0:10.9	podcast, and he's not your average host.
0:14.4	This is The Story of a Brand with your host, Ramon Vela.
0:21.5	I agree, listen, I think you've got to be ready to seize the opportunity, as they say,
0:25.8	I mean, our backgrounds lent themselves to that. I do think, you know, because we had so much focus
0:32.3	on the platform, we became one of, if not the lead, kind of de facto expert to the point when, you know,
0:40.3	Kylie Jenner and Kylie Cosmetics were looking to launch on Shopify and needed a partner.
0:45.3	We were able to step up and work with them.
0:48.3	MVMT, movement watches, guys that have become really good friends in mind, started working with them early days.
0:55.7	And again, I think it's the conviction to take risk, which we had to do, and we did that a big
1:01.9	way on Shopify, and then the ability to be disciplined and really be best in class at what you're
1:07.9	focused on.
1:10.8	This episode is brought to you by the great folks at Refersion.
1:14.6	Refersion manages, tracks, and grows your affiliate marketing program allowing you to stay
1:19.7	focused on building your brand. With Refersion, you can recruit an infinite number of
1:24.9	affiliates and influencers and analyze data to best optimize your
1:29.2	marketing strategy. As an exclusive to my listeners, Refersion will knock off 18% of the cost of your
1:36.4	annual subscription plan. So head to Refersion.com forward slash CF for a 14- day free trial and experience advanced affiliate marketing
1:47.5	made simple again that's refursion.com forward slash CF for a 14 day free trial. How many emails do you
1:59.1	have unread right now? A hundred, a thousand, more? Now, how many unread text do you have?
2:07.9	Probably none. This is why over 600 of the most innovative retailers rely on attentive, a personalized mobile messaging platform. With attentive, brands reach more mobile
2:21.1	shoppers and drive incremental revenue in a new way, driving 10 times more revenue per message
	...

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