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Marketing School - Digital Marketing and Online Marketing Tips

Why You Should Repeat Your Message Over and Over Again | Ep. #715

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 16 July 2018

⏱️ 8 minutes

🧾️ Download transcript

Summary

In episode #715, Eric and Neil discuss repetition in marketing. Tune in to hear why it’s important to repeat yourself! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Why You Should Repeat Your Message Over and Over Again [00:48] They repeat messages over and over, because people won’t absorb your message the first time they read it. [01:07] Tony Robbins uses the same technique. [01:45] If you keep putting your message out there, people are more likely to convert, and you will become the authority in your field. [02:25] Eric and Neil talk about marketing and SEO so often, that they often come up in marketing and SEO conversations. [02:45] They know how to stay top-of-mind. [02:51] Check out the book Top of Mind. [04:01] When repeating, you must do it across multiple channels. [04:35] Think about creative ways you can repeat your message. [05:25] Even though Neil has written blog posts about other topics, he often posts about the same thing, to make sure his point gets across. However, you can repeat yourself via a citation. [06:29] That’s all for today! [06:33] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your low time. Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue, and I'm Neil Patel.

0:57.0

And today we're going to talk about why you should repeat the same message

1:01.0

over and over and over again.

1:03.6

Literally, I mean, we've done, got over 600 marketing school

1:07.1

podcast now, and in some cases, sometimes you're

1:10.0

going to hear us repeat the same messages,

1:11.9

even though you're going to hear inside of a topic

1:14.4

we might talk about examples that we've cited before and part of the reason why we repeat the same messages

1:19.3

over and over is because sometimes you're not going to retain it in one shot, two shots.

1:23.0

Neely even talks about the rule of seven,

1:25.0

but if you look at world-renowned speakers out there,

...

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