Why I Still Learn New Ad Platforms The Same Way I Did At $0 | Ep 922
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 18 December 2025
⏱️ 33 minutes
🧾️ Download transcript
Summary
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Transcript
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| 0:00.0 | Let's rock and roll. Okay, so at number 22, want to build a multi-million dollar business. |
| 0:04.0 | Should I start now? |
| 0:04.7 | Feel forward and learn all the way or spend on the way to choose building skills, cash, and clarity. |
| 0:08.2 | To me, those are one and the same. |
| 0:11.0 | Like, you will build skills by failing. |
| 0:14.4 | So I would try and do stuff. |
| 0:18.7 | Just being real. |
| 0:19.7 | Like, do stuff. Learn from it. And if you can make money while |
| 0:24.1 | you're doing it, great. I think that for many people, one of the, like, a huge leg up that you can |
| 0:29.6 | have is working one to three years in the industry that you want to get into. Like, I think there's just, |
| 0:35.0 | there's huge upside there because you don't even know what you don't know and you learn so many like |
| 0:39.6 | Default ways of operating because when you have to |
| 0:42.7 | I'll give you an analogy so imagine you've got a pile of bricks, right? So you've got this pile of bricks |
| 0:49.3 | All right, let's say that these bricks represent you you know, stuff that you can use to build. |
| 0:54.4 | This is going to be a terrible pile of bricks, whatever. |
| 0:56.0 | Okay? |
| 0:56.7 | And someone says, go build me a building, right? |
| 1:01.1 | So you then try and assemble these bricks in a hundred different ways. |
| 1:06.8 | And the thing is, it's like, if you don't have directions on how to assemble those bricks, |
| 1:10.3 | you're not going to know what assembly is the correct one for a building. And so the thing is, it's like, if you don't have directions on how to assemble those bricks, you're not going to know what assembly is the correct one for a building. And so the thing is, is that if you have an ideal building in mind, right, then there may be a few ways that you can correctly assemble the bricks to get a building, but there's going to be way more ways to not assemble the bricks to make a building. And so for me, I'd rather just like, kind of like if you're building a building, like you're building an IKEA desk, right? If you don't have the directions and you have the pieces, you might eventually figure it out, but it's so much, it takes so much more time than having a model to look at because you automatically know, you're like, okay, |
| 1:44.3 | well, first thing I'm going to do is I'm going to separate my tools over here, I put my screws |
| 1:46.7 | over here, and then I'm going to put my blocks over here. Great. So it's the first thing. That's |
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