4.8 • 793 Ratings
🗓️ 11 June 2025
⏱️ 97 minutes
🧾️ Download transcript
Derek Halpern rarely does interviews.
In fact, two of his rare public appearances have been at Capitalism.com.
Derek started Truvani with two cofounders in 2017, and has since turned the brand into one of the best selling protein powders on the market. In this episode, we talk about what it takes to win big, Derek's challenges and lessons along the way, and what he thinks about the current state of e-commerce.
Check out Truvani at https://truvani.com
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0:00.0 | If there's an e-commerce Mount Rushmore, I think you're on it. |
0:03.5 | I had to be like 20, what, 26 years old or something, and I was making way more money than I |
0:08.3 | ever thought I'd make, especially in such a short time period. |
0:10.9 | Why'd you walk away from it? |
0:13.2 | Ten years ago, Derek Halpern had one of, if not the biggest podcasts in the world, and it was |
0:18.6 | making him millions of dollars. |
0:20.6 | Why don't most |
0:21.8 | people know who Derek Halpern is because he shut it down and walked away from |
0:26.9 | it all we wanted to make products that people use in their daily life |
0:30.2 | without weird shit that was the core premise of the brand our first year in |
0:34.9 | business I could share this number we were like probably just under $5 million in revenue. |
0:38.3 | Everyone always has this big idea of, hey, what's my next business going to be? |
0:41.3 | And they're like, oh, well, I have to perfectly plan it. |
0:44.3 | We didn't do none of that. |
0:45.3 | And here's where we got our first punch in the face. |
0:48.3 | What do you think you did so much better than even the well-funded companies that raised a bunch of capital. |
0:55.0 | Yeah. So that's a really tough question. |
0:58.0 | Derek Halpern, it's good to see you, buddy. |
1:01.0 | Thanks for having me. I'm pumped to be here. |
1:02.0 | Dude, I don't mean to blow too much smoke up your rear end. |
1:06.0 | But if there's an e-commerce Mount Rushmore, I think you're on it. |
1:11.3 | And part of the reason why your story fascinates me so much is it's now been 10 years since you ran social triggers. |
... |
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