Why Business Owners Beat Fitness Professionals | Ep 198

The Game with Alex Hormozi

Alex Hormozi

How To, Education, Entrepreneurship, Business

4.9 • 4.8K Ratings

🗓️ 17 April 2020

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

"When you spend money on marketing, you make more money than you think you do, right? You just collected other vehicles." Today, Alex (@AlexHormozi) discusses the importance of gym owners thinking like business owners, making decisions based on math rather than emotions, and being willing to make short-term losses for long-term gains. He also shares examples of how marketing can have secondary and tertiary effects on revenue and how offering multiple options can increase profits for gym owners. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (0:25) - Gym owners must become business owners to survive. (2:54) - Understand the lifetime value of a customer. (5:35) - Gym Launch made people money 4-to-1 in 24 hours. (9:10) - Be willing to make short-term losses for long-term gains. (11:05) - Break even on day 30 instead of day 1 for more profit. (13:42) - Think with math, not emotions for success. Follow Alex Hormozi’s Socials: LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Transcript

Click on a timestamp to play from that location

0:00.0	Real quick, you guys already know that I don't run any ads on this and I don't sell anything.
0:04.6	The only ask that I can ever have are you guys that you help me spread the words.
0:07.8	We can not more entrepreneurs, make more money, feed their families,
0:10.9	make better products, and have better experiences for their employees and customers.
0:14.9	The only way we do that is if you can rate and review and share this podcast.
0:19.4	The single thing that I have to do is leave review,
0:21.9	take you 10 seconds or one type of the thumb,
0:23.9	it would mean the absolute world to me, and more importantly,
0:26.0	it may change the world of someone else.
0:28.6	When you spend money on marketing, you make more money than you think you do.
0:32.0	Right? You just collected other vehicles.
0:34.8	Welcome to the Jim Secrets Podcast, where you talk about how to get more customers,
0:37.8	how to make more per customer and how to keep them longer,
0:40.2	and the many failures and lessons that we have learned along the way.
0:43.6	I hope you enjoy and subscribe.
0:47.9	Good morning, everyone. Happy Friday.
0:49.6	Hope you guys are having a fantastic Friday end of your week, but let's be real.
0:54.5	Weeks don't exist anymore. I wanted to make something a little bit different,
0:58.3	less COVID-related, actually, about business, what a concept.
1:02.1	I want to talk about why business owners beat Jim owners.
1:04.9	The only way that you can survive as a Jim owner is to transition from being a Jim owner to
1:09.2	a business owner. I thought there's one thing that started this thought process,
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Alex Hormozi, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Alex Hormozi and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.