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The Game with Alex Hormozi

Just Because You've Watched Porn, Doesn't Mean You Can F&*# | Ep 197

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.94.4K Ratings

🗓️ 14 April 2020

⏱️ 16 minutes

🧾️ Download transcript

Summary

Skill comes from taking action, followed by repetition. Knowledge alone will not produce the desired outcome. 

Welcome to The Gym Secrets Podcast where you can listen in on the Top 1% of Gym Owners to hear the secrets of what they are doing differently to get more customers, make more profit per customer, keep them longer, and do it all without sacrificing their personal lives. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. We are 1% of gym owners and this is our podcast. Hosted by Alex Hormozi.

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey guys, real quick. So Layland and I are definitely working on our social media presence if you guys haven't noticed and we're just breaking now into linked in.

0:06.2

Alright, it's not as bad as I thought. It's actually been pretty awesome so far and you guys have been really cool in there and people are sharing our stuff a lot.

0:12.2

So if we aren't connected on LinkedIn, go ahead and let's connect and let's rock and roll.

0:17.0

You've got to be able to sell over the phone. That is the skill.

0:21.0

Welcome to the Jim Secrets podcast where you talk about how to get more customers, how to make more per customer and how to keep them longer.

0:26.5

And the many failures and lessons that we have learned along the way. I hope you enjoy and subscribe.

0:32.5

Good morning everyone. Happy one day. Hope you guys are enjoying your beginning of the week.

0:38.5

I studied your study at the screen, debating whether or not I was going to title this, but I'm titleing it right now.

0:45.5

We'll see if it's a good or a bad idea.

0:48.5

But I'm titleing this as of current and maybe by the time you listen to this I'll have chickened out, but we'll say just because you've watched porn doesn't mean you can f word.

1:00.5

And the reason I say that is and I was thinking about saying just because you watched the UFC doesn't mean you can fight. I thought a couple different versions, but I figured this would be the most incendiary version of this headline.

1:10.5

And so what I wanted to bring up with some observations that we have seen in gym launch, the one skill that you're going to need to get through the recessionary times in the remote setting.

1:21.5

And something that I found out from my good friend Dr. Cashy and how those three things all tie together into one beautiful content package for you.

1:28.5

So actually robbing your own here and so you were asking me the other day, which is just kind of funny that you're the first one hot on.

1:35.5

You were asking me, you know, I've got this much money left in my bank account.

1:40.5

Should I sign up for jail rights? Right? How do I know I'm going to be successful?

1:45.5

And the answer that I gave you is the answer that I kind of want to give everyone and I want to kind of drill down a little bit more to that, which is you've got to be able to sell over the phone.

1:55.5

That is the skill. Right? And the vast majority of gym owners, personal trainers, etc. don't have that skill. In fact, many brick and mortar business owners don't have that skill.

2:04.5

And they think that they can sell because they've sold in a trust and a trust-based local setting in person. All right?

2:12.5

Your skill of sales has to massively level up depending on because what you're doing is really creating more distance and less trust, which means your skill has to overcome a wider bridge in order to close a deal.

2:24.5

Right? You know, one step removed from in person would be zoomed. One step removed from that would be a phone call. One step removed from that would be a webinar. Right?

2:32.5

So each of those creates more and more distance, which means your skill of sales has to overcome a larger distance in order to close the prospect. Right?

...

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