Welcome to Who Up Where With Hillary Kerr, your direct line to the designers, stylist, beauty

experts, editors and taste makers who are shaping the ever-evolving world of fashion.

I'm your host Hillary Kerr and today I'm joined by Nell Diamond.

Nell is the founder and CEO of Hill House, a digital first lifestyle brand offering fashion,

home and accessories that bring beauty and joy to everyday rituals.

You also might know her as the creator of the NAC dress.

This viral sensation has expanded beyond the initial 2019 dress to include various iterations

available today, all marked by the signature smocking, ultimate comfort and polished femininity.

Nell is here to talk about creating the cult favorite item, pivoting her business accordingly,

and what's next for the beloved brand.

It's all coming up on Who Up Where?

Hi, Nell.

I'm so excited.

We're doing this.

I feel like I know you, though I don't, because like everyone else in fashion, I'm obsessed

with your company.

I'm just really thrilled that you were able to make time to do this today.

Thank you.

Oh, thank you so much.

I'm definitely like longtime listener, first time caller vibes here.

So, very excited.

So, let's just dive in.

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