What is Brute: Origin Story ft. Michael Cazayoux

The Michael Caz Podcast

Michael Cazayoux

Health & Fitness, Business

4.8 • 1.8K Ratings

🗓️ 11 May 2018

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week on the Brute Strength Podcast, we’re going back to the very beginning. In this episode I’ll be diving into the very start of it all - getting into the origin story of Brute Strength, how I met Matt Bruce, and eventually working with Chris Hinshaw. This is the first episode of our ‘What Is Brute’ series. For the next five weeks I’ll be speaking with each of our head coaches and getting a chance to pick their brains in an effort to fully understand, what is Brute. Enjoy the show.

Topics:

01:05 - “Bruce Barbell”

03:45 - Meeting Chris Hinshaw

06:15 - UTE-to-BRUTE

07:50 - What is Brute?

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Transcript

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0:00.0	Welcome to the Root Strength Podcast, bringing you worldwide experts from all areas of health and fitness.
0:08.0	We cover training, nutrition, coaching, and mindset.
0:12.0	Welcome your host, Strength and Conditioning Coach,
0:15.0	2012 and 2013 Cross-Tic Games Champ,
0:18.0	Michael Kaju.
0:19.0	Mind, Body, Brute. body brute.
0:30.0	Hey and welcome back. My name is Mike Kaju and you're listening to the brute strength podcast.
0:41.0	This week is the beginning of a special episode or rather a series of episodes that we're calling the What is Brute Podcast series. The reason that we started this is because we've started to do more in-person
0:46.0	camps this year and at the beginning I always give the story of how we started Brute
0:51.3	and we noticed at the last camp how much this really resonates with people, how much this really resonates with people,
0:56.1	how interesting they thought it was. So we're creating this series of videos for anyone that is
1:02.4	interested in learning why we started this company and what we're all about.
1:09.2	So I'll give you a little backstories. Before Brute started in the first place,
1:14.1	I was working, or rather, Matt Bruce,
1:17.6	my business partner, got me an internship
1:21.7	in the Strength and Conditioning department at LSU, Louisiana State University,
1:25.9	the team that I grew up idolizing and being a raving fan of for my entire life.
1:33.2	So I was super fired up, I got this internship,
1:37.1	and I felt indebted to Matt and I asked him
1:40.8	what I could do to repay him.
1:43.7	And so he said he knew that I was coaching some people
1:47.8	remotely one-on-one.
	...

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