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The Futur with Chris Do

Vision VS Execution in Leadership | Ep 394

The Futur with Chris Do

The Futur

Business, Arts, Education, Self-improvement, Marketing, Design

4.9998 Ratings

🗓️ 1 November 2025

⏱️ 5 minutes

🧾️ Download transcript

Summary

In this episode, Chris Do explores the constant tension between visionary leadership and operational execution. He breaks down how most leaders naturally lean toward either the CEO archetype — focused on innovation, forecasting, and long-term vision — or the COO type, who ensures systems, structure, and profitability. Using Steve Jobs as an example, Chris illustrates how true mastery lies in balancing big-picture thinking with an obsessive attention to detail, from pioneering the buttonless phone to handpicking marble for Apple Stores. Timestamps (00:00) - Intro (00:41) - CEO vs. COO Roles Explained (01:20) - Steve Jobs’ Vision and Detail (03:15) - Tim Cook’s Operational Leadership (05:00) - Discover Your Leadership Strength Check out The Futur: Website: ⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/⁠⁠⁠⁠⁠⁠⁠ Courses: ⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠⁠⁠⁠ Youtube:⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠⁠ LinkedIn:⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠⁠⁠ Facebook:⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠⁠⁠ Twitter:⁠⁠⁠⁠⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠⁠⁠⁠⁠ TikTok:⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠⁠⁠⁠ Threads:⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠⁠⁠⁠ Zaap: ⁠⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠⁠ Clubhouse:⁠⁠⁠⁠⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠⁠⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

You have to ask yourself this question.

0:02.0

Which one do I gravitate towards more?

0:05.0

Am I a big picture person with a long-term vision?

0:09.0

Or am I a person who understands how to make things run to make it profitable and to make it efficient?

0:17.0

In the capacity in which you're going to run your company,

0:19.0

I find that people tend to break in one of two ways.

0:23.2

Number one is they're a CEO type, which is forecasting, innovation, and long-term vision.

0:29.6

They're usually ADHD.

0:31.7

They're high-level thinkers, the 30,000-foot view from a plane, and they're not quite really good at detail stuff. And then you have the other

0:39.0

personality, which is more of the C-O-O-Chief operating officer. They're really good at optimizing and

0:45.5

running meetings and making sure things hit on a spreadsheet. They're needed because otherwise

0:49.9

work starts to fall through the cracks. We sign contracts that don't represent our intentions

0:55.1

or people aren't being hired or scheduled or being brought on the team in a way that is

1:00.9

appropriate, efficient, or conducive to doing the best work. Some very rare people exhibit both

1:07.7

traits, that they're good at high-level vision and really fine detail.

1:12.3

And then the ops person that they work with, just make sure everything gets done.

1:16.7

Such a person is something like Steve Jobs, who has the long-term vision, the 5, 10, 20-year plan

1:22.4

of seeing a device and saying maybe we should make a buttonless phone.

1:27.3

That's big picture thinking,

1:28.6

vision, and having the ability to negotiate with large telecom companies saying, hey, we want to add

1:33.7

this new feature called visual voicemail, which later on becomes a standard. And this is a classic

1:38.8

story where Steve went to a bunch of different companies, but AT&T is the one who said, we will do

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