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The Tom Ferry Podcast Experience

Video Hacks Learned from the Biggest Real Estate Influencers | #TomFerryShow

The Tom Ferry Podcast Experience

Tom Ferry

Education, Self-improvement, Business

4.81.1K Ratings

🗓️ 5 December 2018

⏱️ 30 minutes

🧾️ Download transcript

Summary

Why is video marketing at its most important stage right now? Good question, right? Exactly the same question I posed to my guest this week on the #TomFerryShow, Steve Pacinelli the CMO of BombBomb, a video platform that allows you to build better relationships through email, text and social media. With Steve’s years of video marketing expertise and with the power of the 75 video influencers that won this year’s BombBomb Influencer Awards, enjoy this episode giving you an exclusive low down on the most cutting-edge hacks and tips to get your video marketing game into the major league! Learn more: https://tfi.media/2PjsrGG

Transcript

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0:00.0

People choose the known versus the unknown and video makes you known.

0:07.0

So welcome to the Tom Ferry show, super excited today to be working with Steve Passinelli,

0:16.0

CMO Bomb, fresh off the heels of the 50 most influential videographers and video producers in real estate

0:25.0

fabulous report if you haven't downloaded it make sure you download that today and jump into it

0:29.8

Steve for the people that maybe have never been exposed to you,

0:32.8

I mean, you and I have been in this industry for a long time.

0:36.0

Give them a little background and insight

0:37.9

so they understand like why you have such a stronghold

0:41.2

on this video world for real estate.

0:43.2

Yeah, well I graduated and got right into the real estate

0:46.4

technology industry, right off the bat, right out of college.

0:49.0

And so kind of stayed in the industry

0:51.1

and selling different products here and there, not video directly right off the back,

0:56.3

but started using video for my sales team.

0:59.7

And so this was eight or nine years ago, you know, before video was was super popular before it took off and back when we had to like grab our flip video camera and shoot a video uploaded to the computer. Yes, I remember those days. Yeah, and so I had a sales team wasn't working for Baum bomb at the time, but I had a sales team. I found Baum and I was like, oh, maybe we can use video to convert more leads.

1:23.6

And we started sending out simple videos.

1:26.2

My sales team started selling a lot more.

1:28.4

We started closing more deals.

1:30.0

And I was like, oh, all right.

1:31.2

Video is it.

1:32.1

Yes. This is it. Yes.

1:33.2

This is it.

...

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