Hey, I'm Kwame Christian and you are about to step into the world of Negotiate Anything,

the number one negotiation podcast in the world where we teach you how to make difficult conversations easier while getting more of what you want in the process.

Each episode is packed with practical tips and strategies from the experts.

We delve into negotiation, conflict resolution,

and leadership skills that are crucial in both business and in life. Whether you're closing a deal,

managing a team, or navigating personal relationships, negotiate anything provides you with the tools

you need to succeed. Our conversations are real, relatable, and most importantly, rooted

in practicality. So if you're ready to transform your conversations and elevate your negotiation skills,

join me on Negotiate Anything. Subscribe and listen on Apple Podcasts, Spotify, or wherever you love to

listen. Let's make every conversation a winning negotiation.

Vernon, thanks for joining us today. How you doing, Kwame? Glad to be here. Doing great. Yeah, man.

We're glad to have you. So how would you get us started by telling us a little bit about yourself and what you do?

Yeah. So my discipline in where, like, has evolved over the years.

I say over the last, close to decade now, my focus has been on content and specifically

video and audio and leveraging content in a way that facilitates the sale, right?

Builds trust, builds that bridge, right, between you and the prospect.

And, yeah, it's been a great run.

Currently, I am the founder and CEO of a company called Visible Demand, where we help

B2B clients just leverage these assets and these tools to be able to facilitate the sale

and facilitate the growth of the relationships.

Yeah, this is great. And so for the listeners out there, some of you might be saying, but I'm not in sales,

wait, don't leave yet.

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