Using Event Niches to Boost Your Hospitality Business
The Boostly Podcast
Mark Simpson
5.0 • 302 Ratings
🗓️ 28 April 2023
⏱️ 27 minutes
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| 0:00.0 | Welcome to the new episode of the Boostly Podcast. This is the podcast that gives hosts the tools, |
| 0:04.7 | the tactics, the trainings, and most importantly, the confidence. So you can go out there and get more |
| 0:09.2 | direct bookends. My name's Liam Carolina. I'm Mark's co-host and today we're going behind the |
| 0:13.8 | host with another successful and interesting host from the short-term rental industry. What I love |
| 0:18.8 | about doing these episodes is that we get to meet people with different types of business. We're all |
| 0:23.3 | in the same industry, but everybody's got a slightly different offering. We host all in unique |
| 0:29.5 | ways, which is why it's so important to listen to a podcast like this. See what tips you can |
| 0:33.6 | pick up and implement that into your own business. Today, I'm excited because we've got Helen |
| 0:38.8 | Christopher from Brook Ledge, Cabins, and Camping, and Weddings is all that we're going to be talking |
| 0:44.4 | about today. Also, she is a soon-to-be best-selling author with hospitable hosts. It's a real |
| 0:52.4 | honour to have her here. Welcome along, Helen. Thanks for being here. Thank you so much. Thanks for |
| 0:57.5 | having me. No worries. So I've given you obviously a brief introduction there, but if you can tell us |
| 1:02.8 | about yourself where the business is as well and what kind of model that you use. Yes, so we're |
| 1:09.3 | looking at upstate New York. A lot of times when people think of New York, they think the big city. |
| 1:13.6 | We are actually in the mountains on 60 acres, so a very rural area just outside of Saratoga Springs. |
| 1:20.4 | And we have Cabins, Glamping Tents, and a Lodge, and we host either a desk individually. You can |
| 1:29.6 | rent just one cabin or some families or events that will rent the entire place for an event such as |
| 1:36.9 | a wedding. We also do corporate events where businesses will rent the entire place as a way to |
| 1:43.2 | celebrate with their staff. That's cool. And who do you find you tend to host? Is it more families |
| 1:49.2 | or is it people I guess because New York so close? Is that where most of your guests will come from? |
| 1:54.8 | We do get quite a few guests from the city and New Jersey, people who are looking to escape the |
| 2:00.4 | city and disconnect. And we are getting a lot of younger tuples actually. A lot of couples in their |
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