Thank you. If you're tuning in on the podcast or on the Facebook Live, as we've just gone live on Facebook,

this is the Bushley podcast. It's the podcast that gives hosts the tools, the tactics, the trainings,

but most importantly, the confidence that you can go out there and get yourself some direct

book. And so, I'm Mark Simpson's co-host Liam Carolyn and today is the Spotlight series where we

shine the spotlight on services and people that you need to know about if you're in the hospitality

space. So today, we've got the founder and CEO Zach Boosikruz here to tell us all about

hitspontaneous.com. This is an awesome, awesome website which you as a host need to know about. So,

we're talking about last minute stays and how you as a host can fill some of those dates.

Certainly, if you've got an awesome short-term rental, we're going to be talking about

search engine optimization. We're going to be talking about how you can use branding as a host.

And yeah, I'm so excited because Zach is actually a podcast host himself and you can go and

check out his podcast, which is behind the stays. So, Zach, welcome along. Thank you for joining me

today. Yeah, absolutely. Thank you, first and foremost, for the timely. I'm a big fan of the work

that you and Mark are doing and of course, the show a little bit about me. So, I'm a marketer by

trade. I have spent the last, actually, almost 10 years. I started out when I was in college working

at a boutique agency that actually serves the nonprofit in higher education sectors. So,

that's been a lot of fun. I've helped colleges and universities market their programs and their

offerings. And then when COVID hit, my wife and I were living in a small one bedroom apartment in

Washington, DC and all of a sudden, we were both on Zoom calls all day and we were, you know,

interrupting each other constantly. It was difficult to focus and we both kind of like looked at

each other one day and we said, you know what, we got to get out of here. Like, we have to find like

slightly larger space anyways. So, we were looking around and we had this crazy idea of like, well,

...