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Social Media Marketing Podcast

Twitter Marketing: How to Use Twitter for Business

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Business, Social Media Marketing, Marketing

4.7 • 1.6K Ratings

🗓️ 9 January 2013

⏱️ 43 minutes

🧾️ Download transcript

Summary

Do you use Twitter for your business? Are you wondering how Twitter can help you build relationships?

In this episode, I interview Mark Schaefer, author of Return on Influence and The Tao of Twitter. He’s also a marketing faculty member at Rutgers University and he blogs at Grow.

Show Notes: https://www.socialmediaexaminer.com/24

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

Hey, just a quick reminder, social media marketing world is coming very soon.

0:05.0

Here's two of our keynote speakers that you're not going to want to miss.

0:09.0

First, Paul Rateser, founder of the Marketing AI Institute, will present Beyond ChatGPT,

0:16.4

How to Power Your Marketing with Generative AI.

0:19.4

Second, Best-Selling Author Andrew Davis will present digital Doppelganger, how to supercharge your content and your work using the magic of AI.

0:30.0

Grab your physical or virtual tickets today at social media marketing world dot info.

0:37.0

Welcome to the social media marketing podcast helping you navigate the social media media Hello, thank you so much for joining me for the social media marketing podcast.

0:55.2

I am your host, Michael Stelsner.

0:57.7

This is the podcast for marketers and for business hunters who want to know what works with social media.

1:04.3

I am very excited about today's show.

1:06.8

Today we're going to explore Twitter marketing with Mark W Schaefer,

1:11.8

author of the book The Tao of Twitter.

1:15.0

You're going to learn a lot in this interview

1:17.0

and it's going to be a lot of fun.

1:18.7

But first, I have a discovery that I'd love to share with you.

1:22.2

After introducing a vegetarian diet to piranhas,

1:25.0

look what Michael Stelsner discovered.

1:28.0

There's this cool new tool from Agora Pulse

1:32.0

that's a free tool called barometer and you can discover more about it at

1:36.6

barometer dot agora pulse.com a g oar a pulse dot com and basically what it works is A-G-O-R-A-Pulse.

1:43.4

And basically what it works is what you do

1:46.0

is you visit this site and you go ahead

...

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