Just a quick reminder before we start today's show

Social media marketing world is coming very soon.

Grab your physical or virtual tickets now

by visiting social media Marketing World. info.

Again, Social Media Marketing World.

info.

Welcome to the Social Media Marketing Podcast, helping you navigate the social media jungle.

And now here's your host, Michael Stelsner.

Hello, thank you so much for joining me for the social media

marketing podcast I am your host Michael Stelsner and this is the

podcast for marketers and for business owners who want to know what works with social media. I am very

excited about today's show. Today we're going to explore how a blog can be the

center of your entire marketing plan.

And we're going to do this with Joe Politzi.

If you don't know who Joe is, he's the founder of the Content Marketing Institute, and he's the co-author of two books on content

marketing. He's got a very popular blog. He's very qualified to talk about this.

But before we do that we've got a caller question.

So we're going to go ahead and take that question now.

Deep from within a remote jungle village, here's this week's social media question. Hi Michael, my name is Scott and I work for Train Up.com.

We're kind of the expedia of the training industry.

And I'm a listener to the show and I'm registered to go to the

Social Media Marketing World Conference in April and I'm looking forward to that.

...