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Bourbon Pursuit

TWiB: Heaven Hill opens doors at Heaven Hill Springs, Jos. A. Magnus Private Cask Program returns, Freddie Noe's new Booker’s, The Reserves 2025

Bourbon Pursuit

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9866 Ratings

🗓️ 12 September 2025

⏱️ 52 minutes

🧾️ Download transcript

Summary

It's This Week in Bourbon for September 12th 2025. Heaven Hill officially opens its doors at Heaven Hill Springs, Jos. A. Magnus & Co. has announced the return of its Private Cask Program, and Freddie Noe announce the launch of Booker’s, The Reserves 2025.Show Notes: HHS buries report linking alcohol to cancer, drawing criticism from industry watchdogs. Heaven Hill opens $200M Springs Distillery in Bardstown and releases a special commemorative bourbon Purple Toad Winery & Distillery joins the KDA as a new Craft member, using innovative techniques to repurpose winemaking byproducts Speed Art Museum to auction rare whiskeys and custom single barrels to benefit educational programs Von Payne Spirits buys historic Louisville building to create The Von Payne Castle distillery and tasting experience Jos. A. Magnus & Co. brings back its exclusive Private Cask Program with a very limited number of 10-year-old high-rye bourbon barrels Buffalo Trace Distillery to launch a traveling tasting tour featuring rare expressions and city-specific merchandise Blue Note Bourbon re-releases its limited-edition Honey Rye Cask expression. 15 STARS launches its award-winning Artisan Collection, a limited-production blend of 15 and 12-year-old bourbons Ingram Distillery releases Uncharted Kentucky Wheated Bourbon, a new whiskey aged on the Mississippi River in 100% recycled glass New Era Whiskey releases its first three cask-strength, single-barrel bourbons honoring Kentucky landmarks Angel's Envy releases two new limited-edition Distillery Series expressions, a Two-Grain Bourbon and a Peated Cask Rye Middleburg Barrel Company debuts 1787 Provenance Bourbon, a new brand founded by Viyas Sundaram with a unique re-aging process Heaven Hill releases the 2025 edition of its Grain to Glass Wheated Bourbon Whiskey, made with a high-wheat mashbill from local farms Jack Daniel's introduces the 2025 Heroes Selection, a Single Barrel Barrel Proof whiskey chosen by and for military veterans Woodford Reserve unveils Sweet Oak Bourbon, the 21st release in its Master’s Collection, aged in rare Chinkapin oak barrels Booker’s releases its highly-anticipated The Reserves 2025, a limited-edition bourbon finished in tequila barrels for the first time in Beam history Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

It's this week in Bourbon.

0:10.2

And make sure you be like Bobby.

0:12.2

Don't give up on your Riz.

0:13.7

And here's your headlines for September 12, 2025.

0:16.8

Heaven Hill officially opens its doors to the new Heaven Hill Springs Distillery.

0:28.7

Joseph A. Magnus has announced the return of its private Cask program, and Freddie Noe announces the launch of Bookers, the Reserves, 2025.

0:31.1

But before we get started, here's a quick word from our partners. It's back.

0:38.7

Give 270's 20-20 Unicorn Raffle.

0:41.4

For just $20, you get two chances to win from 20 incredible Eagle Rare prizes, including

0:46.7

the Grand Prize, the legendary Eagle Rare 25, the oldest release in the Eagle Rare lineup.

0:51.9

Get your tickets now through September 24th at 7 p.m. Eastern

0:54.9

time. Then watch the live drawing on YouTube at 8 p.m. Tickets and details at give270.org. That's

1:00.9

give270. Charitable gaming license or G.002703. I cannot believe it. The day is finally here. Pursuit Spirits on Whiskey Row is open, and I'm excited

1:15.3

to welcome you and the tens of thousands of urban pursuit listeners from around the world to come

1:21.0

and visit. Go to PursuitSpirits.com, hit the Visit Us button, and schedule your whole

1:26.5

shabang. Find yourself a cocktail class. See what we're doing with Melwood, past and present. Or if you're brand new to the Pursuit United Product Line, discover the pursuit is the one you should do. And after you get done with that, visit our new cocktail lounge trial and error in the basement and grab yourself, maybe a Kenny Sauer or a Ryan Rita.

1:44.7

I'm serious, this is the best thing that we have ever done and we can't wait to share it with you.

1:49.8

And it's because of you are loyal listeners that we're here now.

1:53.4

Again, come and visit us at 722 West Main Street in Louisville, Kentucky, right there on historic Whiskey Row.

1:59.9

Can't wait to see you soon.

2:01.6

Always find what you love at Total Wine and more. With so many great spirits I choose from

2:06.6

and at the lowest price, it's easy to rediscover a smooth, weeded bourbon or try a bold

...

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