This is a sales gravy podcast. I'm Jeff Blunt, bestselling author of People Buy You,

and I'm here to help you knock down more doors, close bigger deals, and rock your commission

check.

People buy on emotion they justify with logic.

On this episode, we're going to talk about why it's so important for salespeople to understand how human emotions work and be able to influence emotions in order to close the deal.

First, though, I want you to think about the drudgery of entering data into your CRM and how much time it takes out of your sales day. For salespeople, data entry is cumbersome, time-consuming,

and it's a pain. My salespeople hate it, and it's the number one reason we have such a hard

time getting valuable data into our Salesforce CRM.

But what if Salesforce was as easy as email?

Instead of Salesforce separating you from your daily workflow, it would be integrated

right into your inbox.

Without leaving your inbox, you could sync your calendar and emails with Salesforce, track

emails, track emails,

schedule appointments, and set follow-ups. Instead of flipping between tabs or copying and pasting,

you'd work right in your inbox, not in Salesforce, so there'd be no more wasted time. And this is why

my team uses Cirrus Insight. Seris Insight is a top-rated Salesforce app, and it's a godsend.

It saves us time so we can focus on crushing our sales number.

And if you're ready to upgrade your inbox, go to www.

www. cirrusinsight.com.

That's www.serisinsight.com and start a free trial now.

I promise you'll love it as much as we do. Now, I want you to do

one more thing for me. I want you to go to Amazon or Barnes & Noble and pick up a copy of my brand

...