To be first to the future, be stubbornly nimble
Masters of Scale
WaitWhat
4.6 • 4.4K Ratings
🗓️ 15 June 2023
⏱️ 21 minutes
🧾️ Download transcript
Summary
How do you balance saving capital versus taking advantage of current opportunities? How do investors and founders evaluate risk differently? And how do you embrace disruptive new technology without sending the message that you’re replacing humans with robots? Reid Hoffman and Bob Safian answer these questions and more, all posed in a special live Strategy Session by entrepreneurs across many industries and stages of scale. Plus Reid shares how playing games can revolutionize the way you strategize as a leader.
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Transcript
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| 0:00.0 | How do you balance saving capital for the unknown future versus taking advantage of |
| 0:09.3 | available talent? |
| 0:11.3 | How do you think about risk from both your investor and founder role? |
| 0:15.5 | Hold on you manage the messaging when people think that we are trying to replace humans |
| 0:19.2 | with robots? |
| 0:20.5 | How does the story we're telling shift once the technology isn't as much of a unique |
| 0:25.4 | selling point? |
| 0:27.1 | Welcome to Masters of Scale Strategy Session, where entrepreneurs strategize in real time |
| 0:32.3 | with iconic business leader Reed Hoffman to solve their most pressing challenges. |
| 0:36.9 | Hey listeners, I'm Anya Prifumo, a producer at Weight What, the creators of Masters of Scale. |
| 0:50.7 | Did you know that in today's hiring market, a single job posting is estimated to receive |
| 0:54.8 | as many as 250 applications, and of that number, nearly 88% are the wrong fit for the position. |
| 1:03.1 | So how can you be sure that your business is both standing out in a sea of sameness and |
| 1:08.3 | attracting the most qualified candidates? |
| 1:11.1 | It all starts with that job posting and how you express what it feels like to work at |
| 1:15.7 | your company, which is not as simple as it sounds. |
| 1:18.9 | The folks at pH Creative can help you differentiate your brand, bring transparency to your culture |
| 1:24.1 | and clarity to your mission. |
| 1:26.2 | It's called employer branding, and it's a powerful strategy that helps you articulate |
| 1:30.9 | what employees are expected to give, but also what they will get back in return. |
| 1:37.3 | According to the recruiting firm CareerArc, 84% of job seekers say that the reputation |
| 1:42.5 | of a company as an employer is as important to applicants when deciding where to apply |
... |
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