Here's your T&B Tech Minute for Thursday January 4th.

I'm Alex Osala for the Wall Street Journal.

Proplexity, a startup going after Google's dominant position in web search has when backing from Jeff Bezos and venture capitalists.

It's betting that AI will upend the way people find information online.

The company's product, which it calls an answer engine, is used by 10 million people monthly.

W.S.J reporter Miles Krupa spoke with our What's News podcast.

People who work in tech, some of the venture capitalists who are excited about this,

they think because of generative AI, more and more people are just going to want direct answers.

So perplexity having gone all in on this shift early on has been learning from that user feedback

has been changing the product very fast in response to how people are using it and it just seems like they're getting traction

in a way that other Google competitors haven't in a while.

Peloton has entered an exclusive partnership with Tik-Tok to create a workout content hub on the platform.

The company say their new arrangement will result in the dedicated co-branded Tik-Tok fitness hub

to house custom Peloton content that includes live classes and ongoing

creator partnerships.

And we exclusively report that EV Start Up Fisker is abandoning a direct consumer sales model in the US in favor of

using traditional dealerships. The company began selling its first vehicle

the Ocean SUV last year but has been challenged by the complex logistics of shipping vehicles to U.S. customers

from a factory in Austria. CEO Henric Fisker said the company hopes to sign up at least 50 dealers this year.

For a deeper dive into what's happening in tech, check out Friday's Tech News Briefing Podcast.