4.7 • 3K Ratings
🗓️ 5 February 2025
⏱️ 29 minutes
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Jonathan Simkhai, the creative director of Simkhai, founded his eponymous line in 2010. Critics and customers alike took notice; in 2015, he won the CFDA/Vogue Fashion Fund, and in the years since, his feminine, sculptural, and utterly wearable designs have become go-tos for celebrities and unapologetically chic women everywhere. He joins Who What Wear Associate Director of Special Projects Kristen Nichols today to talk about how his retail background has helped shape his design philosophy and everything that went into ideating and creating his newest collection—which debuts at NYFW in just two days!
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0:00.0 | Thank you to eBay for sponsoring this episode. This is what you do when you have high standards and fancy all the fancy things, like an iconic Dior saddlebag or that diamond tennis bracelet. You go to eBay. There you'll find new loves that will never disappoint, expertly authenticated and everything. |
0:24.5 | Whether it's that vintage pearl necklace or brand new ruby earrings, a product cross-body |
0:29.1 | bag to be besties with your other handbag, even an eternally classic watch like that Rolex |
0:35.3 | oyster or that Cartier tank. You know the one. And when you find it, |
0:41.2 | eBay has their expert's eyes to make sure you're getting the real deal. That way, you can be |
0:47.7 | confident that the designer finds you came for, the luxury wardrobe that you've always wanted. |
0:53.2 | It's all real. In wanted, it's all real. |
0:57.0 | In fact, it's verified authentic. |
1:01.1 | So bring your high standards and never limit what you can find. |
1:02.9 | Yeah, eBay. |
1:07.5 | The place for new, pre-loved, vintage and rare fashion. |
1:11.6 | eBay, things people love. Welcome to the Who What Wear Podcast, your direct line, to the designers, stylists, beauty experts, editors, and tastemakers who are shaping the ever-evolving world of fashion. |
1:36.0 | I'm Who What Weir's co-founder and chief content officer Hillary Kerr, and today our associate director of special projects, Kristen Nichols, is chatting with the founder |
1:46.1 | and creative director of Sim Kai, Jonathan Simkai. At the time of recording, Jonathan was just two |
1:52.8 | weeks out from his fall winter 2025 show at New York Fashion Week, and today we're just two days |
2:00.1 | away. |
2:06.2 | Kristen talks to Jonathan about how he got his start in fashion, the inspiration behind his upcoming collection, and the other designers he's most excited to see during fashion month. |
2:12.4 | It's all coming up on Who What Where. |
2:27.2 | Jonathan, thank you so much for joining me on the pod. I know it's such a busy time. |
2:30.6 | Thank you so much for having me on here. I appreciate it. |
2:35.8 | Yeah, so excited to chat. You have such a fascinating fashion origin story. |
2:41.3 | So I'd love this. You could dive into some of your earliest fashion memories. And then how did you start working in the industry as a teenager? Yeah, so I actually started working in a sweater |
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