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Marketing School - Digital Marketing and Online Marketing Tips

The Ultimate Checklist For Selling High Ticket Products (and Services!) | Ep. #1424

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 25 June 2020

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1424, we share the ultimate checklist for selling high-ticket products and services. Some of the benefits of higher price points are that you have more flexibility and margin for making mistakes, and you should use this to your benefit. Tune in to hear the array of benefits to hosting a webinar and where to learn how to structure them for maximum benefit!  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The Ultimate Checklist for Selling High-Ticket Products and Services.  [00:35] Don’t think that having your offer on your website is enough—get on the phone.  [01:05] A higher price means more flexibility and more margin for mistakes. [01:25] Retarget people who have hit your page or have shown interest.  [02:02] Get tips from Sam Ovens and Russell Brunson on structuring webinars.   [02:17] The benefits of hosting a webinar and the best platforms to use.  [02:30] Think about building an ascension funnel and learn how from Dotcom Secrets.  [03:05] Ensure that your price points are above $1000. [03:35] Continue marketing to people once you get their email address.  [04:22] Use count-down timers to encourage people to buy before a certain time.  [04:36] Adding a survey to determine which funnel you should send prospects to.  [05:04] That’s it for today! [05:12] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.   Links Mentioned in Today’s Episode:   Sam Ovens Russell Brunson EverWebinar Webinar Jam Dotcom Secrets Dean Jackson   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Errett Sue and I'm Neil Patel.

0:56.0

And today we're going to talk about the ultimate checklist for selling high ticket products and services.

1:02.0

So when it comes to selling high ticket products and services,

1:05.0

here's one key thing.

1:06.0

You cannot expect to just put it on your website

1:09.0

and people are just going to buy right there.

1:11.0

Typically, if it's five figures or more, even sometimes

...

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