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Marketing School - Digital Marketing and Online Marketing Tips

The Best Email Marketing Strategy When You’re a Nobody | Ep. #1425

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 26 June 2020

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1425, we give you the best marketing strategy to use while you’re still a nobody! We drill down on different ways you can use to build up your audience and add them to your email list to the point where you can start to see revenue! From creating amazing content by interviewing thought leaders to ways of promoting your newsletter, you’ll hear some amazing tips today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The Best Email Marketing Strategy When You Are a Nobody. [00:30] Building a list using ads and a squeeze page. [00:55] Create content and use opt-in lists throughout your whole site. [01:13] Promoting content using podcasts whose guests share the episode. [01:20] Promoting and putting your stuff out there using newsletters, and Substack. [02:00] Discovering smart people and building an audience on Twitter. [02:28] If your content is that good, you can build and charge an audience!  [02:43] How many well-known people will say yes to being interviewed by nobodies. [03:23] Using pop-ups asking for email addresses to keep reading content. [04:11] That’s it for today! [04:12] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.   Links Mentioned in Today’s Episode:   Leveling Up Andreessen Horowitz Substack Sam Parr The Hustle Trends Agora Financial David Perell ConvertKit   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:55.0

And today we're going to talk about the best email marketing strategy when you are a nobody.

1:00.0

So if you're no one, there's two approaches you can end up taking to

1:05.0

email marketing. The first that is the easiest that works really well is just

1:09.2

go and create ads and send them a squeeze page and then just drip them over time and educate them and help them out.

1:15.0

That is the easiest way to end up building out a list and it's a great strategy

1:21.0

because you're going to end up having a ton of people who end up following you.

...

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