What's the thing that you keep doing?

Even though you know it no longer works, doesn't serve you in a 2026 environment, but you do it just because my mom is a Mouseketeer. She would play records all the time. One of the records we listened to was Fiddler on the roof. And if you remember the opening scene, the dad, sitting on the rooftop playing the violin, and he's talking sort of to the camera, to the world saying, I don't know why I stand on this roof and I play the violin.

It's just tradition. And he says, I don't know why I wear this little sash around my waist. I don't know it's just tradition. I don't know why I do things in my business that don't work. I don't know it's just tradition. If you read this book, this extraordinary little book that just triggered this thought,

the opening of the book talks about a guy sitting in Toronto looking at something, watching this

poor little fly torture itself trying to beat its head through the glass window pane. Well,

you and I both know, it's never going to happen. But over there, just a couple feet away, there's a door wide open where that fly could literally

just turn right and fly right out out to freedom.

But no, it's going to stake its entire life beating its head against a window pain that it's

never going to get out of.

My friend, my question for you, how many times do you hear me say your goals

are going to require a different version of you? That means you've got to look at the things

that you do that no longer apply, that no longer work, that with a little bit of AI or a little

bit of software, you could do it faster. You could do it better, and free yourself of banging your head

against that glass window pain.

Why do you do the things you're doing?

Because you've always done it.

You're that guy playing the violin sitting on top of the roof.

It's time for us to redefine the rules of how you want things to be.

I know it's a big message in a mindset Monday.

Everything around us is redefining itself and it's time for you to do to be. I know it's a big message in a mindset Monday. Everything around us is

redefining itself and it's time for you to do the same. Start with the things you know you do that

no longer apply and cut them out, which makes freedom and time for you to do the things that give

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