The psychology of product adoption: Preparing for the Future with Omar M. Khateeb
Negotiate Anything
American Negotiation Institute
4.7 • 748 Ratings
🗓️ 4 August 2023
⏱️ 32 minutes
🔗️ Recording | iTunes | RSS
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| 0:00.0 | Hello, my friends, and welcome to another exciting episode of Negotiate Anything. |
| 0:07.1 | This show is produced by the American Negotiation Institute, and with over 5 million downloads |
| 0:12.1 | and listeners in over 180 countries, listeners just like you have made this the number one |
| 0:17.5 | negotiation podcast in the world. |
| 0:20.4 | Hi, my name is Kwame Christian and I am the founder |
| 0:23.0 | and CEO of the American Negotiation Institute. Here at A&I, we believe that the best things in |
| 0:28.6 | life are on the other side of difficult conversations and we are passionate about providing |
| 0:33.2 | you with the best content that will help you to make your difficult conversations easier, |
| 0:38.1 | both at work and at home. Lastly, I want to remind you that we offer consulting and conduct |
| 0:43.4 | trainings, both virtually and in person, all around the world. Our focus is in three main areas. |
| 0:49.6 | First, negotiation and conflict resolution. Second, leadership, and lastly, diversity, equity, and |
| 0:54.9 | inclusion. Check the link in the description below to learn more about how we could work with you |
| 0:59.0 | and your team. And now, without further ado, let's jump into the interview. |
| 1:07.9 | Omar, thanks for joining us. Thank you, Kwame. Hey, it's a pleasure to be on. A big fan of the American Negotiation Institute and in your show. So, honored to be here, man. I mean, this is a topic I love to talk about. So it's great to be here. Thank you, man. I appreciate it. And we're excited to have you. And like I said, off, you know, off air. I really admire the brand that you've built in such a small time. |
| 1:28.0 | It's super impressive. So I want the listeners to get to know you. So how about we get started by |
| 1:32.2 | telling the listeners about yourself and what you do? Yeah, long story short, I'm a boy from Texas, |
| 1:37.4 | grew up on the border, went to medical school at Texas Tech University, halfway to you figured out. |
| 1:42.0 | I could see myself doing other things. I dropped out, started off |
| 1:45.4 | in the medical technology space over 10 years ago, did robotic surgery sales for a few years and then |
| 1:51.9 | moved into marketing. And for the last like nine, 10 years, what I've really focused on is the |
| 1:56.2 | psychology of product adoption and more importantly, persuasion at scale, which is why I'm very big on |
| 2:01.6 | utilizing social media to persuade at scale, whether it's selling a service or driving |
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