Hey folks, Rob Wolf here. The weight is over. Wired to Eat is now available anywhere books are sold.

You can check it out also at wired toeat.com.

Hey folks, Rob Wolf here another edition of the Palo Solution

podcast super excited for today's guest he is the author of the

Palio coach the wildly popular alt shift dietary the this So yeah. No, I'm sure you drove him up. You're taking over the world with this Wired to Eat thing.

It's been fantastic watching this.

Oh, well, thank you, man.

You and several folks like you really pulled out all the stops pimping and promoting that thing and I just have to say a profound thank you. You guys made it happen so thanks.

Oh yeah well you know you produce quality work like you do, and if we don't get behind it, we just look stupid.

Well, thanks, I will put that into my marketing literature.

Yeah, don't look stupid. Support this. Yeah, don't look stupid.

Support this book so you don't look stupid.

Exactly.

Perfect.

Jason, I think most of the listeners are familiar with your work, but give folks a little bit more of your background

if they're they're new to what you are up to. Yeah I have been I've been sniffing

around this industry making money in some context in it for about 20 years and the whole fitness

and weight loss mostly.

And you were very influential in me finding and learning a lot about paleo and then I sort of forced myself upon you and made you my mentor.

And we did some consulting and stuff way back when and we're talking quite a few years ago now and then got hooked up with Sarah Fagoso.

This whole time I owned a small gym and then I got hooked up with Sarah Fagoso and did some stuff with her with everyday paleo and we started doing

Seminars and had an online training community and then I wrote the paleo coach and then that led a few years later to the Alt Shift protocol which like you said has

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