Hi guys, welcome back to Skater and I have such an amazing guest for you today.

I am such a fan of her line.

I think all of us are.

We pretty much all tried peach and milk lily at this point.

So without further ado, I want to introduce you guys to their founder and CEO Alisha Yun.

Welcome to show Alisha.

Thank you so much for the honor of coming on to our little show.

Thank you so much for having me.

It's and thank you for the kind kind to note about peach and lily.

Yeah, no, it's such an iconic brand, you know, and I really, really love your products.

I have loved them for a very long time.

I remember even before I started Skater, I was a huge fan.

So I'm really excited to interview you and I want to learn all about you actually to kind of get us started and begin the interview.

If you could walk us down memory lane and tell us about how you started the brand and all of the great vision

that went behind it.

Yeah, so I grew up with severe asthma and, you know, growing up, I felt that I always had to choose between, you know, those powerful heart hitting active ingredients that would irritate my skin or gentle products, but they don't really do too much from my skin other than like hydrating and soothing.

And, you know, I always was negotiating between the two.

So the, you know, mission behind peach and lily was to really create products that could be both.

So you have those powerful heart hitting, quantitative active ingredients, yet they're gentle and, you know, very suitable for even those with very sensitive skin.

So that's sort of kind of the thought process behind the brand and it's funny how things work out because it's not something that when I graduated college, I was like,

this is what I'm going to do, I'm going to start a skincare brand instead, you know, it was really like me trying to figure out my own skin.

So studying skin and figuring out like how skin care really works just because I really wanted to figure out my own exoma.

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