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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

THE FASTEST WAY TO BECOME GREAT AT B2B SALES

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 1 February 2022

⏱️ 47 minutes

🧾️ Download transcript

Summary

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com β€” SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€” Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns YouTube: Brian Burns SALES PODCAST

Transcript

Click on a timestamp to play from that location

0:00.0

What if you were selling into a really hard space and it was phone only how hard would

0:07.2

that be?

0:08.5

Every day just getting in there and pounding the phones trying to find people in a really

0:12.2

tough market with timing is critical where you have to start the sales process sometimes

0:19.4

nine months a year ahead of time.

0:21.6

Sound familiar?

0:22.6

Well that's what we're going to talk about today.

0:24.2

And then the other elements, how do you get better at it?

0:28.0

How do you keep your mind open to improvement?

0:32.1

How do you have that performance mindset?

0:34.9

Not the knowledge one that everybody has with a, on the best.

0:39.8

That doesn't get you better.

0:41.8

That gets you kind of sink backwards and sales every day is a performance.

0:48.1

Every sales call is a performance.

0:50.5

It's how well we do it, how well we connect with that other person.

0:54.9

And how do you get better at it?

0:56.8

You have to work with other people, you have to be open minded, you have to look for

1:02.0

what can get improved.

1:04.7

And the question that I always use on myself that keeps me out of the B player trap is

1:10.6

I assume I'm wrong.

1:14.3

Instead of assuming that you're right, if you assume you're right, that's confirmation

1:18.1

bias.

...

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