THE FASTEST WAY TO BECOME GREAT AT B2B SALES
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 1 February 2022
β±οΈ 47 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Transcript
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| 0:00.0 | What if you were selling into a really hard space and it was phone only how hard would |
| 0:07.2 | that be? |
| 0:08.5 | Every day just getting in there and pounding the phones trying to find people in a really |
| 0:12.2 | tough market with timing is critical where you have to start the sales process sometimes |
| 0:19.4 | nine months a year ahead of time. |
| 0:21.6 | Sound familiar? |
| 0:22.6 | Well that's what we're going to talk about today. |
| 0:24.2 | And then the other elements, how do you get better at it? |
| 0:28.0 | How do you keep your mind open to improvement? |
| 0:32.1 | How do you have that performance mindset? |
| 0:34.9 | Not the knowledge one that everybody has with a, on the best. |
| 0:39.8 | That doesn't get you better. |
| 0:41.8 | That gets you kind of sink backwards and sales every day is a performance. |
| 0:48.1 | Every sales call is a performance. |
| 0:50.5 | It's how well we do it, how well we connect with that other person. |
| 0:54.9 | And how do you get better at it? |
| 0:56.8 | You have to work with other people, you have to be open minded, you have to look for |
| 1:02.0 | what can get improved. |
| 1:04.7 | And the question that I always use on myself that keeps me out of the B player trap is |
| 1:10.6 | I assume I'm wrong. |
| 1:14.3 | Instead of assuming that you're right, if you assume you're right, that's confirmation |
| 1:18.1 | bias. |
... |
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