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It's 1988 at the Pixar offices in Marin County, California.

Steve Jobs and Pixar President Ed Katnell step into Ed's office.

Steve and Ed have just come from a meeting with several Pixar animators.

They asked Steve for $300,000 to make a new short film.

Steve told them know and walk out of the room without even hearing their pitch.

He has no intention of changing his mind.

Ed, I said everything I needed to say in there.

I know, but I'd still like to talk it over with you.

Ed is 10 years older than Steve, and he exudes calm in almost every situation.

Ed's demeanor can make people feel like they're talking to a friendly professor, not a company president.

Steve has grown to respect Ed, and he always enjoys their conversations, even when they disagree.

Pixar is bleeding money, Ed. I know that. I just slashed the budget.

I'm not going to approve $300,000 for another short film.

Ed smiles. Steve furrows his brow.

What? Don't take this the wrong way, Steve, but you have an incredible ability to upset people.

And why would they be upset? This isn't personal, it's business.

But they're not businessmen, Steve. They're creatives.

I've watched you sit in rooms with powerful people, and you can match any of them.

But not every meeting is with powerful people, and you don't seem to get that.

So we're thinking about who's on the other side of the table from you.

After giving up his dreams of becoming an artist, Ed started to view management as an art form.

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