You know, I used to introduce myself, gai-i-day, I'm Gary Ridge. I'm the consciously incompetent,

probably wrong and roughly right, chairman and CEO of WD-40 company, and I need all the help I can

get. Gary Ridge is the embodiment of what it means to be a great CEO. That he took the time to

write down how he learned to lead, with such humility, I might

add, means that we all get to learn how to lead like him, and that can only be a good thing.

Said me on the back of Gary's new book, any dumbass can do it. And having him on this podcast was such a treat.

I've known Gary for a bunch of years, and I have learned so much from him.

And today was no exception.

We talked about some of the specific things he did that took WD40, yes, WD40, from a successful

company to a wildly successful company.

And it's worth noting. It is a remarkable place to work.

People love working there and the results prove it.

If you're a senior leader that wants to build a great corporate culture,

this conversation is absolutely essential listening.

And for everyone else who wants to work in a culture where we feel loved and seen and love coming to work,

well, it's also essential because we have to know what a great culture looks like if we're going to demand that somebody build it for us.

This is a bit of optimism.

This episode is sponsored by Porsche and their new McCann, which is actually my car.

I had it before they called.

It's actually my car and I love it.

You know I quote you all the time, right? I believe so.

There's a story you told me that I have told so many times of a time where you on an

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