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The Tom Ferry Podcast Experience

The BluePrint for Creating Viral Videos

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.71.1K Ratings

🗓️ 4 August 2021

⏱️ 17 minutes

🧾️ Download transcript

Summary

Anytime 81% of consumers agree on something, you should probably pay attention.That’s the percentage of people who say they prefer to watch a video before making a buying decision today. So when more than four out of every five people want to watch a video, guess what... you better be shooting videos! Lots of them! Today’s episode of the Tom Ferry Podcast Experience is a short segment I did on video at my recent BluePrint event. I cover everything from how to become the hyperlocal expert, to going viral, to specific video ideas to attract sellers and buyers. If you want more than 19 percent of the market available to you, put these tips into action and start creating more winning videos!

Transcript

Click on a timestamp to play from that location

0:00.0

So here's the thing, entrepreneurs, leaders, salespeople.

0:05.8

We all want to create consistent, repeatable, and scalable ways to grow our business and

0:10.0

our income.

0:11.0

And we want to do it better, faster, and more seamlessly.

0:14.1

Why?

0:15.1

So we can actually enjoy our lives, take vacations, and spend the quality time that we want

0:18.9

with the people that we love.

0:20.6

How do we do all this without spending a fortune or running ourselves ragged?

0:24.8

That's the big question, and this show is dedicated to the answer.

0:31.0

So you're ready?

0:32.0

Here's number five.

0:33.0

Ready?

0:34.0

I want you to do your Google page, I want you to over index on reviews, I want you to

0:38.0

really think about doing way more reviews via video, and I've given you all that stuff,

0:43.0

right?

0:44.0

You've got to have a beautiful website, because when I search you, I need to see more of you.

0:48.0

I need to understand what you do and how you do it and where you do it.

0:52.0

But then my friends, the game, and it's still not too late.

0:57.0

The game is to win on hyper local.

0:59.0

I want you to think, right in your notes, that you're going video first in your marketing.

1:06.0

That you're going video first in your marketing, which means Regina, every time you're creating something for marketing,

1:15.0

you're thinking video first.

...

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