The Blog Post Word Count that Gets the Biggest Results
The Blogging Millionaire
Brandon Gaille - CEO of The Blogging Millionaire Media Network
4.8 • 737 Ratings
🗓️ 16 May 2019
⏱️ 9 minutes
🧾️ Download transcript
Summary
There is a well-defined tipping point that occurs when a blog post crosses a specific word count. This tipping point leads to first page Google rankings, loads of social shares, and high-quality backlinks.
Transcript
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| 0:00.0 | Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers |
| 0:08.0 | to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals. |
| 0:17.0 | So get ready to blog like a pro and make your traffic explode with your host, whose blog gets more than one million visitors every single month, Brandon Galey. |
| 0:29.8 | My name's Brandon Galey and welcome to episode 138 of the blog millionaire. |
| 0:35.3 | In this episode, I'm going to be diving into the statistics on blog post length from the |
| 0:41.7 | recent orbit media blogger survey. |
| 0:44.5 | Let's start by looking at the average word count of all blog posts by bloggers in the survey. |
| 0:51.5 | Back in 2014, the average blog post word count was just a tad beyond 800 words. |
| 0:59.8 | Over the past five years, the average word count has steadily climbed. This year, the average |
| 1:06.6 | word count is 1,151 words per blog post. |
| 1:12.6 | The average usually just tells a small part of the story. |
| 1:17.3 | Fortunately, orbit media broke down the percentage of bloggers that write fewer than 500 |
| 1:23.2 | words, 500 to 1,000 words, 1,000 to 1,500 words, and more than 2,000 words. |
| 1:32.2 | I've revealed the stats from multiple studies on word count in past episodes that show how the |
| 1:38.9 | 2,000 plus word count post dramatically outperforms the shorter blog post. Three separate studies showed a direct |
| 1:48.2 | correlation to the 2000 plus word post, getting the highest Google rankings, most social |
| 1:55.4 | shares, and most backlinks. Even with all of this data readily available to most bloggers, |
| 2:04.5 | only 8% of bloggers in the Orbit Media Study consistently wrote blog post with more than 2,000 words. |
| 2:12.8 | This was really shocking to me, but it also demonstrated how there is still a big opportunity out there for bloggers that do write 2000 Word Plus post. |
| 2:24.8 | If you can be part of this less than 10%, then your post will get the lion's share of first page Google rankings, social shares, and backlinks. |
| 2:36.5 | The orbit media study also asked the bloggers that wrote different blog post links |
| 2:42.2 | if they were getting big-time results from these blog posts. |
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