The BEST Social Media to Market On Right Now (It's Not Even Close)
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
4.6 โข 1.4K Ratings
๐๏ธ 9 April 2026
โฑ๏ธ 19 minutes
๐๏ธ Recording | iTunes | RSS
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| 0:00.0 | Three underpriced marketing channels for Q2, 2026. |
| 0:04.0 | By the way, all these were generated by OpenClaw, so you could go first. |
| 0:08.0 | All right. So channel number one, we're seeing the social networks that no one likes talking about, |
| 0:16.0 | Snap, Pinterest, X, I'm not talking about, talking about from political somewhat, but from a marketing standpoint. |
| 0:23.0 | These channels, they're performing well. The ROI is still massive. And for some reason, |
| 0:28.1 | companies don't try to run on them. And we believe that if you're going to run paid advertising, |
| 0:32.6 | don't start first with the metas and the Googles. Start with, especially if you're a smaller |
| 0:36.9 | organization, start with these smaller if you're a smaller organization, |
| 0:37.9 | start with these smaller social networks because the cost is just way cheaper. They can't |
| 0:42.4 | scale as much, but that's okay. At least you're driving in more profit for whatever spend you |
| 0:46.9 | have. Number two, so I think a very underpriced marketing channel right now is GitHub. Let me tell |
| 0:52.7 | you this. So I am basically open sourcing all of my AI skills and I'm just tossing it onto GitHub. I just threw it up yesterday. I had 250 stars on GitHub. So do I have the same amount of open-class stars? No, I don't. But 250 stars is a good amount. And what I'm going to do is I'm going to keep adding to that repository, that repo, and I'm going to keep upgrading it. Because I was using Gary Tans from Y Combinators. I used this for the first time yesterday. |
| 1:14.1 | It's like, hey, are you okay sharing your data with us on how you're using? I was like, oh my God, |
| 1:17.6 | that's smart. And then afterwards, like, hey, are you using the most updated? I was like, |
| 1:21.5 | I took that scaffolding. I added it to mine this morning. And I'm just going to keep adding to it. And then I can see their usage, I can see what they're using, what they want more of and whatever. |
| 1:29.3 | And in the future, I can see marketers adding like, oh, by the way, what's your email in there too? I'm sure if we can ask all those questions. But I think GitHub is going to become more and more of a marketing channel because agents are using it more and more. Number three, GEO. So when we look at traffic from GEO, it converts roughly 2 and a half times better |
| 1:47.5 | than email and SMS traffic. The number two highest converting channel I believe is SMS. The number |
| 1:52.3 | third is email and then I believe it gets into some paid advertising channels. GEO converts roughly |
| 1:58.0 | 3x better than these paid ad channels. |
| 2:01.4 | So this is massive. |
| 2:02.5 | The cool thing about GEO versus SEO, |
| 2:04.4 | you can actually get results in a very short period of time, |
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