using only 20% of your business data is like dating someone who only texts emojis first of all

that's annoying and second you're missing a lot of context but that's how most businesses operate today

using only 20% of their data unless you have HuffSpot where all the emails call logs and chat

messages turn into insights to grow your business because all all that data makes all the difference. I would know because I use HubSpot at my company. Learn more at HubSpot.com. Did you hear how Chumath said that brands are going to zero? I did not see that, but I saw it in your list. Okay. So here's his argument. I'm going to name a couple of things here. So he's like, look,

you go, you look at Tesla, you know, you look at BMW initially, BMW was like powerful brand, right? And you look at, which is still a powerful brand, but you look at Tesla. They kind of come out of nowhere. But then what happens is what? You got BYD in China, what, five, five grand for a car, 10 grand for a car, right? So his argument is that products are becoming cheaper, easier and cheaper to make.

And brands that keep bringing abundance are going to win. So if you continue to drive costs down, like you look at Tesla, for example, like the model 3, like the costs are coming down, they're going to continue to win. But when you look at a world where like, all these things are just cheaper and cheaper to make and everyone's just copying each other. His arguments, it's harder to have that brand power stand for the stand of test of time. And so I think he did mention something about Louis, like LVMH, like Louis Vuitton, for example, not being able to stand a test of time. I think there's going to be a couple of those that do. But I do, I do see a world where it's just like, if you have a better product, you know, you're just going to win out.

So I don't think brands are going to go to zero by any means. that do, but I do see a world where it's just like, if you have a better product, you know,

you're just going to win out. So I don't think brands are going to go to zero by any means, but I do think it's going to become much more competitive. And maybe there's not as much staying power as there was before. So I disagree with him. I'm not saying I'm right or wrong, but like if you look at BMW

okay here's a chart from

2007 to 2024

uh no

because it's right or wrong. But like if you look at BMW, okay, here's a chart from 20, 2007. Is this their

stock again? Uh, no, because it's European traded and sometimes it's hard to pull up. Overall,

they're growing up into the right. They saw a big bump from COVID. It's normalizing. It's a little

bit down. But overall, it is up into the right, considering how old of a business it is.

And most people don't know this. BMW owns one of the most iconic luxury car brands out there, which is Rolls Royce. I didn't know if BMW owned Rose Royce. Yeah, it's owned by Rolls Royce. Oh, I didn't know that. Yeah. So you have a car, I have to take to the repair shop all the time. You're talking about a Rolls Royce? I don't own a rose rice. I thought you did. No. Oh. Hey, I never owned a rose rice.

Oh.

Too flat. pair shop all the time. You're talking about a Rolls Royce? I don't own a Rolls Royce. I thought you did.

No. Oh. I never own a Rolls Royce. Oh. Too flashy. I know someone that does. Home hospice.

They probably make good money. Well, we just leave it at that. Yeah. Yeah. Oh. Oh. I, you're talking about the Nick Shirley stuff where people are just scabbing and making free money.

Yeah, but I know people that.

That sucks.

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