Get ready for your daily dose of marketing strategies and tactics from

entrepreneurs with the guile and experience to help you find success in any

marketing capacity. You're listening to marketing school with

your instructors Neil Patel and Eric Sue.

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Welcome to another episode of marketing school.

I'm Eric Sue.

And I'm Neil Patel.

And today we are coming to you remotely and we're going to talk about the art of doing a deal. Okay, so what does that mean exactly? What is how does this apply to marketing in the first place? Well, if you think about it, everything you do around marketing whether you're maybe negotiating a client contract or maybe you're working on a partnership deal, again, you're doing a deal, right?

So the question is, how do you go about doing a deal in the first?

How do you make sure that you go about getting the best terms of a deal

Because oftentimes people often talk about the surface level stuff like Neil what is the price exactly price is certainly a term that's in your deal

But there's also a lot of other terms in a deal and most people

don't think about how to be creative with the terms right?

Neil I don't know if you have anything to add around that.

Yeah, no it's right.

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