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Marketing School - Digital Marketing and Online Marketing Tips

The Forgotten Podcast Monetization Channel We Neglected to Mention | Ep. #1022

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 19 May 2019

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1022, we discuss the one monetization channel we previously neglected to mention. Tune in to hear us discuss this one channel! We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Forgotten Podcast Monetization Channel We Neglected to Mention [00:38] We talked about monetization about a month ago. [00:50] We forgot to talk about affiliate marketing. [01:40] Affiliate offers are either paid out monthly from revenue or a flat fee. [03:00] Lifetime value per company varies. [04:10] If a company does bad work, but pays well, it doesn’t matter. You won’t have success with them. [04:35] We previously discussed how to get started with affiliate marketing. [04:50] Rakuten and others are a great starting point. [05:28] That’s it for today! [05:33] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Sue.

0:18.7

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your load time. Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we are going remotely to talk about

1:00.0

the forgotten podcast monetization channel we neglected to mention so that is a mouthful so maybe about a month ago we talked about the different ways to monetize a podcast and you know in these short episodes sometimes we aren't able to cover

1:13.4

everything and anything so the one that we forgot to mention was what Neil

1:18.9

affiliate marketing yeah so affiliate marketing just a refresher for everyone so this can be also

1:24.2

known as performance marketing but a simple way to explain it would be if Neil

1:28.9

has a piece of software let's call it like Crazy Egg for example and I market it on my site maybe

1:34.2

Neil will give me 20% per month for the lifetime of the customer so we kind of

1:38.2

of this affiliate partnership this type of deal so there's a lot of different

1:41.7

examples of software

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