Cool thing about when you decide, you know, to make any type of ad, not even any funny ads, right? You decide how much work, how much work or how little amount of work that you want to do. So for me, even though I have access and we have our teams and fancy cameras and all this stuff, most of my ads, I still just shoot with my cell phone. And I do really, really simple. So it's only whenever I have a script and I'm like, oh, I really want to bring this to life and put the work in and spend a whole day shooting that I'll do that. And that's not often because I'm a mom. I have a five-year-old. So I think for you, you're looking at it going, man, I don't want to have to do the sets and do all that kind of stuff. But like one of the ads that we did recently or one one of the ads that, it was only a 15-second ad, I shot it with one cell phone.

And all I did was I used a, a audio of a choir, singing, it was going like, there is no way.

That's it.

That's all it is.

And so I don't even say anything in it.

I just walk into the screen and I just act like I'm, you know, telling the choir to sing. And so you hear this, there is no way. And on the headline, it says, when someone asks you to do a gig for free. And that's it. I'm just touching on the pain point of my customer. It took me 50. I mean, it literally took me 15 seconds to film it. The whole ad was 15 seconds. But it's just a fun thing. I got

tons of comments. And originally I had posted that as an organic video. And what I always share

with everyone, if you post something and something does organic, you know, does well organically,

sometimes that's a good sign that you could test it, you know, in paid ads.

And when I looked at that, I remember looking at it going, would people click on this? Because this is weird. It's not like I gave a call to action. It's not like there was a script. I didn't even say anything. The headline just said, when someone asks you to do a gig for free. And this was back when I was just teaching musicians.

And then I'm just sitting there,

you know, orchestrating this, this, you know, this audience that's singing. And it was just an audio

clip. And it performed so well. We had that ad running for months. Wow. And so that's, so I think you're

seeing the big, you know, production ads and you're thinking that's what you have to do but

you don't at all okay so if i was going to try and do this like do you think the selfie style

stuff works the best still i think it's not really about like is it selfie was it shot with this

was it shot with that i think you know some people always ask is it long is it short like what's shot with this? Was it shot with that? I think, you know, some people always ask, is it long? Is it short? Like, what's the best way? And what I always say is there's nothing like, you know, where you'd say it should have been shot this way, should have been that shot this way. It's more, it's either boring or it's not. Like, it's either done well or it's not. It's either scripted well or it's not.

Yeah. Highly produced can be funny. Yep. And then shot on a cell phone. So it's either you're

funny or you're not. Yeah. And it's either it's either a good ad or it's not because something could be

hysterical and it perform really terribly as well. If you're just, you know, covering yourself and poop and saying, hey, buy my real estate course, if you're not touching on any pain points of the customers, you're not explaining to them what the result is, the transformation, like, what are they going to learn? Like, if there's It's just shocking. That's more just shocking. Yeah. Yeah. So it's not finding your ideal. So you have to like intertwine it to me it kind of sounds like a VSL ad that's funny.

you could do it with VSLs I mean you could do it

so you could make it

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