The 2026 Market: What to Tell Your Clients Right Now
The Tom Ferry Podcast Experience
Tom Ferry
4.7 • 1.1K Ratings
🗓️ 21 May 2026
⏱️ 32 minutes
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| 0:00.0 | So here's the thing, entrepreneurs, leaders, salespeople. |
| 0:05.0 | We all want to create consistent, repeatable, and scalable ways to grow our business and our income. |
| 0:10.0 | And we want to do it better, faster, and more seamlessly. Why? |
| 0:14.0 | So we can actually enjoy our lives, take vacations, and spend the quality time we want with the people that we love. |
| 0:20.0 | How do we do all this |
| 0:21.6 | without spending a fortune or running ourselves ragged? That's the big question. And this show is |
| 0:26.9 | dedicated to the answer. Hey, welcome back to the Tom Ferry podcast experience. If I said to you, |
| 0:32.1 | when we started 2016, we were bullish on modest improvements in the number of transactions that we |
| 0:39.2 | expected for this year. We were certainly thinking, you know, modest increases across the country |
| 0:44.6 | in terms of home price appreciation. And then we had two rate drops in the fives that lasted, |
| 0:50.0 | I don't know, 14 and a half seconds. But then what's happened since? A war and I ramed. We've had that |
| 0:56.5 | certainly has impacted the global oil market. It's impacted supply chains, which has created |
| 1:01.9 | just a recent announcement of a recent increase in the CPI. We've got rates up, inventory up, |
| 1:08.0 | foreclosures up, transactions mostly flat, in some cases down with home price |
| 1:14.1 | appreciation across the U.S. completely bifurcated, right down to sometimes this side of town |
| 1:20.3 | versus that side of town, four bedrooms versus two bedrooms. And all of this, all of this, |
| 1:25.5 | is creating a lot of pressure on you, my friend, to answer the question, |
| 1:30.0 | how's the market? And what's your professional opinion about this? |
| 1:34.6 | So I was with my friend David Childers last week. We were in Cincinnati and I was like, |
| 1:39.5 | David, can we just do a podcast on Friday? I mean, if we just covered today, rates, inventory foreclosures, |
| 1:45.6 | and just let's help our friends be the best they can be every time somebody asks that question, |
| 1:51.7 | house of market. So, David, welcome to the show. Thank you. It's a little bit going on these days, |
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