THE #2 BEST ACTIVITY THAT FEW EVER DO BUT WILL TAKE YOUR GAME TO THE TOP

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 • 1.2K Ratings

🗓️ 14 April 2023

⏱️ 45 minutes

🔗️ Recording | iTunes | RSS

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Summary

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com — SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME Here are some student interviews from the courses: ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns YouTube: Brian Burns SALES PODCAST

Transcript

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0:00.0	On the podcast, I talk a lot about sales being a performance profession, meaning that it's
0:07.0	how well you do it, not just that you know how to do it.
0:12.1	But how do we get better at it?
0:14.3	Well, we can do that by doing it over and over again.
0:18.2	But if you don't judge how well you did it, you're probably going to get a little worse.
0:25.2	And I'm thinking about doing this whole video series on, you know you're a B player when?
0:30.3	Remember that comedian who said, oh, you know you're a redneck when?
0:35.8	Because I see so much B player behavior.
0:39.2	And on a recent podcast, I asked a great sales leader, how do you know when you're talking
0:46.0	to a B player?
0:47.0	And he said, you get that know it all sense where there's nothing that's penetrating.
0:51.9	You know they're not listening, they're just building a story in their head and they
0:57.3	really don't care what you think and they're rationalizing what they're doing.
1:04.0	Yeah, that's one way, but there are many others.
1:08.3	So as a performance profession, we have a lot of issues.
1:12.0	How do we practice?
1:13.4	Well, it's kind of awkward.
1:15.8	Everyone says role play and that does help, but you need someone else to do that.
1:21.2	You could talk on the mirror into your smartphone or zoom or anything, but how many people do
1:27.3	that?
1:28.4	And if you do it, congratulations.
1:31.3	But another way, a simpler way of practicing or almost as good as practice is preparation.
	...

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