The $150M Franchise That Almost Went Bankrupt | Carmelo Marsala
Wealthy Way
Ryan Pineda
4.9 • 2.2K Ratings
🗓️ 29 May 2025
⏱️ 63 minutes
🧾️ Download transcript
Summary
He built a $150M+ business by inventing a better way to paint. Carmelo Marsala, founder of Spray-Net, joins Ryan Pineda to share how he turned a student painting hustle into one of the most innovative home service franchises in North America, with patented technology, franchise locations across the U.S. and Canada, and a goal of $100M in annual system-wide sales.
They dive deep into:
- How Spray-Net’s patented chemistry changed the game
- The rollercoaster of franchising a startup
- A near $1M payroll crisis—and how real estate saved the company
- What it takes to truly scale a franchise business
Whether you’re a real estate investor, aspiring franchisee, or just love founder stories, this episode is packed with wisdom, strategy, and brutal honesty.
Learn more: sprayfranchise.com | spraynet.com
Learn how to invest in real estate with the Cashflow 2.0 System! Your business in a box with 1:1 coaching, motivated seller leads, & softwares. https://www.wealthyinvestor.com/
Want to work 1:1 with Ryan Pineda? Apply at ryanpineda.com
Join our FREE community, weekly calls, and bible studies for Christian entrepreneurs and business people. https://tentmakers.us/
Want to grow your business and network with elite entrepreneurs on world-class golf courses? Apply now to join Mastermind19 – Ryan Pineda’s private golf mastermind for high-level founders and dealmakers. www.mastermind19.com
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About Ryan Pineda:
Ryan Pineda has been in the real estate industry since 2010 and has invested in over $100,000,000 of real estate. He has completed over 700 flips and wholesales, and he owns over 650 rental units. As an entrepreneur, he has founded seven different businesses that have generated 7-8 figures of revenue.
Ryan has amassed over 2 million followers on social media and has generated over 1 billion views online. Starting as a minor league baseball player making less than $2,000 a month, Ryan is now worth over $100 million. He shares his experiences in building wealth and believes that anyone can change their life with real estate investing.
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Transcript
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| 0:00.0 | Today I've got a franchise founder, somebody who has done over $150 million worth of sales in the home services space. |
| 0:07.0 | We actually invented it. We've got two patents on it. This is none of that. This is really a true alternative to replacement. |
| 0:12.0 | In 2016, we were actually on on Dragonsden. So that's the, I don't know if you... |
| 0:17.0 | Yeah, it's like the Shark Tank of Canada. |
| 0:19.0 | Exactly. Yeah, yeah, exactly. We actually made history on the show, so I pitched within five minutes ago, a deal from almost |
| 0:24.2 | everybody. |
| 0:24.8 | We sold out the entire country within 24 hours. |
| 0:27.3 | All of Canada. |
| 0:28.0 | All of Canada. |
| 0:28.6 | So, that's crazy. |
| 0:30.2 | I'll always remember this day. |
| 0:31.4 | My bookkeeper came up to me, and she's like, I don't know if we're going to make payroll. It's like, well, we're in the hole, like almost a million bucks. Whoa. I'm like, what? |
| 0:40.1 | I have got Carmelo Marsala. |
| 0:42.2 | What's up, man? |
| 0:42.8 | What's up, man? |
| 0:43.2 | How's going? |
| 0:43.8 | Good, good. |
| 0:44.6 | So, you know, I've had a few franchise guys here on the show. |
| 0:48.3 | You know, one of the guys was Jeff Duden, who you mutually know as well and um he does some home service stuff and um when i heard |
| 0:56.2 | about your story and what you guys are doing especially in real estate is like actually really |
| 1:00.3 | exciting to hear about so um give me some background about what the company does and then we'll |
| 1:05.0 | get into kind of how you got to this point yeah makes sense yeah well it's funny i actually was doing |
... |
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