THE #1 THING THAT THE WORLD'S BEST SALESPEOPLE DO EVERYDAY
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 28 April 2023
β±οΈ 37 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Have you ever noticed that I use the same word or the same word is coming up on so many |
| 0:05.5 | of these interviews with great salespeople? |
| 0:08.5 | And that word's conversation, it's not sales pitch, it's not magic words, it's not value |
| 0:14.5 | proposition or magical insights, oh yeah, aren't insights the future is selling? |
| 0:21.8 | Yeah, it's been 10 years, how's that working for you? |
| 0:26.2 | What we find is the conversations with a magic because no one's going to believe anything |
| 0:31.5 | until they know like and trust you. |
| 0:34.0 | You believe you, but that doesn't matter. |
| 0:37.0 | It only matters if the other person believes you. |
| 0:40.4 | So we're going to get into this today. |
| 0:43.6 | And if you're in the courses, make sure you check them out the office hours. |
| 0:46.3 | We had a great one yesterday, it's more case study based now than ever and we're putting |
| 0:52.3 | a lot more energy into real world case studies so that you can build off of what other |
| 0:57.8 | people are doing and get your questions answered. |
| 1:01.0 | And make sure you're checking out our friends over at Scratchpad and if you happen to be between |
| 1:04.7 | jobs, they're hiring salespeople right now, but here's a secret, make sure you check |
| 1:10.2 | out the product first so that you know what it's selling and you know all about it and |
| 1:16.3 | you're passionate about it, that'll get you the job. |
| 1:19.9 | And tell them Brian sent you and if you have to use Salesforce, check out Scratchpad. |
| 1:25.1 | It's the easiest, funnest way to get the data out of your head into the CRM and your manager |
| 1:29.6 | off your back. |
| 1:30.6 | Link is in the show notes below. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Brian Burns, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Brian Burns and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright Β© Tapesearch 2026.

