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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

THE #1 THING THAT DIFFERENTIATES THE BEST IN B2B SALES

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 25 March 2022

⏱️ 36 minutes

🧾️ Download transcript

Summary

Try Scratchpad - The fastest way to update salesforce for FREE: https://brianburns.me/Scratchpad Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com β€” SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€” Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2

Transcript

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0:00.0

And sales, how do we get better?

0:02.9

How do we learn?

0:04.1

It is a very difficult profession

0:07.5

to learn and become better and better every day.

0:11.0

Why?

0:12.1

We get a lot of false positives.

0:14.3

We get role models that may not be perfect.

0:19.3

We get managers who want us to do things that used to work.

0:25.4

We get varying feedback from the market.

0:28.5

We see a variety of people doing a variety of different things

0:32.5

and having varying results.

0:35.2

So how do we boil it down and decide what to do

0:40.2

and how to become better at it?

0:44.0

That's what I'm going to be talking about today.

0:45.8

And as opposed to having just a great salesperson,

0:49.7

having somebody who's both a great salesperson

0:52.0

and a great sales leader,

0:54.1

that great salespeople feel is a great leader.

0:58.6

It's a very different model.

1:00.3

I think you're really going to enjoy this interview.

1:02.0

I was going to put it solely on the sales leadership show feed,

1:06.5

but I think it's so good.

...

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