THE #1 THING THAT DIFFERENTIATES THE BEST IN B2B SALES
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 25 March 2022
β±οΈ 36 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Transcript
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| 0:00.0 | And sales, how do we get better? |
| 0:02.9 | How do we learn? |
| 0:04.1 | It is a very difficult profession |
| 0:07.5 | to learn and become better and better every day. |
| 0:11.0 | Why? |
| 0:12.1 | We get a lot of false positives. |
| 0:14.3 | We get role models that may not be perfect. |
| 0:19.3 | We get managers who want us to do things that used to work. |
| 0:25.4 | We get varying feedback from the market. |
| 0:28.5 | We see a variety of people doing a variety of different things |
| 0:32.5 | and having varying results. |
| 0:35.2 | So how do we boil it down and decide what to do |
| 0:40.2 | and how to become better at it? |
| 0:44.0 | That's what I'm going to be talking about today. |
| 0:45.8 | And as opposed to having just a great salesperson, |
| 0:49.7 | having somebody who's both a great salesperson |
| 0:52.0 | and a great sales leader, |
| 0:54.1 | that great salespeople feel is a great leader. |
| 0:58.6 | It's a very different model. |
| 1:00.3 | I think you're really going to enjoy this interview. |
| 1:02.0 | I was going to put it solely on the sales leadership show feed, |
| 1:06.5 | but I think it's so good. |
... |
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