What is the average customer paying today in terms of ARPU or ACV?

So the ACV would be 2.7K.

Oh, you knew that right off the top of your head.

You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom.

If you'd like to subscribe, go to gitlatka.com. We've published thousands of these

interviews, and if you want to sort through them quickly by revenue or churn, cack, valuation,

or other metrics, the easiest way to do that is to go to getlatka.com and use our filtering tool.

It's like a big Excel sheet for all of these podcast interviews.

Check it out right now at GitLatka.com.

Hey folks, my guest today is Mikhail Thunberg.

He is the founder of a company called Supermetrics, which gives marketers easy access to the data they need.

McKell, you ready to take us to the top?

Sure.

I was so impressed when we spoke in October in 2020 because you said, Nathan, we start off

as this little extension.

And then Google said, please, please build an app for our partnerships to our marketplace.

And you resisted.

And then you said yes and

revenue sort of took off. You had broken, I think, about 35 million in 2020 and AR, but I'd

love before we get into the metrics to talk about product. So what are you guys today and sort of

where are you thinking about super metrics two, three years from now in terms of product?

Yes. So, so we want to give all the marketers access to all the data that they need, need to be

...