Summer Is A Mindset

Token CEO

Lemonada Media

Business, Management

4.2 • 4K Ratings

🗓️ 2 June 2025

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of WORK, Erika opens with a conversation on burnout, humor, and how survival sometimes looks like making fun of your own life. She talks about the pressure to build businesses like SKIMS, and why most companies don’t work that way. Caitlin Murray joins to talk about parenting, grief, and growing Big Time Adulting into a platform built on honesty and humor. Katie Lee shares her journey building a pizza business, scaling a restaurant brand, and learning to pivot when things fall apart.

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Transcript

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0:00.0	All right. So the only thing that stinks about having a small business are not the only thing that
0:05.4	stinks, but one of the things that's challenging is that you don't have the luxury of clocking out
0:09.8	early. Your business is on your mind 24-7. So when you're hiring, you need a partner that grinds it out
0:16.2	just as hard as you do. That hiring partner is LinkedIn jobs. When you clocked out, LinkedIn clocks in.
0:23.3	LinkedIn makes it easy to post your job for free, share it with your network, get qualified
0:27.8	candidates that you can manage all in one place. I am always using LinkedIn, whether I'm looking
0:34.5	at candidates, sourcing candidates, trying to meet with candidates,
0:37.9	RHR people love it. I'm the biggest LinkedIn stand on the planet. So if you have a small business
0:43.5	and you are looking for people, LinkedIn is the way to do it. How does it work? You can post your job.
0:49.4	LinkedIn's new feature helps you write job descriptions and quickly gets your job in front of the right
0:53.8	people with deep candidate insights. You either can post your job for free or you can pay to promote it.
0:59.6	Promoted jobs get three times more qualified applicants. You can get qualified candidates because at the
1:05.3	end of the day, the most important thing to your small business is the quality of candidates.
1:10.6	So with LinkedIn, you can feel confident that you're quality of candidates. So with LinkedIn,
1:11.5	you can feel confident that you're getting the best. Based on LinkedIn data, 72% of small
1:17.0	businesses using LinkedIn say that LinkedIn helps them find high quality candidates. Share with your
1:23.2	network. You can also let your network know your hiring. You can even add a hashtag hiring frame to your
1:28.9	profile people and get two times the qualified candidates. Find out why more than 2.5 million
1:35.6	small businesses use LinkedIn for hiring today. Find your next great hire on LinkedIn.
1:42.4	Post your job for free at LinkedIn.com slash work with Erica.
1:46.5	That's LinkedIn.com slash work with Erica to post your job for free. Terms and conditions apply.
1:55.0	Lemonada.
	...

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